MEDIAWORKS UK LIMITED

Paid Search (PPC)

Paid Search Management — also known as Pay Per Click (PPC) — is an agile and instantaneous approach to improving your online visibility and consequently, increasing your website traffic, leads, revenue and brand exposure.

Features

• Research and data analysis to understand your market and keywords
• Structured campaigns designed around our research and your goals
• Structured campaigns designed around our research and your goals
• Creation of ad headlines, copy and content

Benefits

• Gain a deep understanding of your customers’ online behaviour
• Immediately grow your website traffic, conversions and online revenues
• Improve the efficiency of your paid spend and maximise ROI

£895 a unit a day

Service documents

• Pricing document

  PDF

• Service definition document

  PDF

• Terms and conditions

  PDF

Request an accessible format

If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at bidteam@mediaworks.co.uk. Tell them what format you need. It will help if you say what assistive technology you use.

Framework

G-Cloud 14

Service ID

129501847140021

Contact

Freya Hugill-Herrmann
0330 108 4263
bidteam@mediaworks.co.uk

Planning

• Planning service: Yes
• How the planning service works: Each of the projects we undertake is thoroughly planned. We rely heavily on data extraction and analysis prior to beginning a project to ensure the work we carry out will deliver maximum success. Using these insights, we are then able to allocate time based on your budget across the most important areas, ensuring you receive a clear return-on-investment. ; Across each of our projects, you’ll receive a breakdown of timescales, giving you clear visibility on when each stage of your project will be delivered. Where necessary, we’ll always match these timescales with your internal operations to align all of your marketing activity.
• Planning service works with specific services: No

Training

• Training service provided: Yes
• How the training service works: Knowledge-sharing is important to us and we firmly believe that digital marketing success is dependent on a partnership between us, the supplier, and you, the client. As part of this, we’ll deliver training across required areas to ensure you’re fully aware of the most essential aspects of your campaign, from understanding essential tools to best working practices according to the latest industry developments.
• Training is tied to specific services: No

Setup and migration

• Setup or migration service available: No

Quality assurance and performance testing

• Quality assurance and performance testing service: Yes
• How the quality assurance and performance testing works: Quality assurance is important to us. At the start of your project, we’ll carry out extensive data analysis to establish areas of opportunities and potential risks for the project. This enables us to create the best solution to deliver the results you want.; We monitor the performance of all our campaigns at regular intervals, which gives us the opportunity to identify any problem areas early and implement improvements in a timely manner. Likewise, each deliverable we create is fully tested to ensure its quality and suitability for purpose.

Security testing

• Security services: No

Ongoing support

• Ongoing support service: No

Service scope

• Service constraints: N/A

User support

• Email or online ticketing support: No
• Phone support: Yes
• Phone support availability: 9 to 5 (UK time), Monday to Friday
• Web chat support: No
• Support levels: Each of our clients is allocated a dedicated Client Relationship Manager who is the main point of contact for liaison with Mediaworks delivery teams. Our CRMs work with all relevant stakeholders to ensure regular communication and smooth delivery of projects against agreed timelines and goals. The CRM allocated to the project would be selected based on relevant experience of similar clients and projects, and would oversee all delivery as well as being readily available for day-to-day contact and ad-hoc requests from the client – including out of hours support as required and agreed upon. In addition to your CRM, the client will have a dedicated Business Development Manager who will be involved in briefing and reporting meetings and is also a point of escalation should the need arise. Our Technical and Creative Directors will also be involved in the projects - as Executive Sponsors - and will provide strategic guidance drawing on their substantial industry experience.

Resellers

• Supplier type: Not a reseller

Staff security

• Staff security clearance: Other security clearance
• Government security clearance: None

Standards and certifications

• ISO/IEC 27001 certification: No
• ISO 28000:2007 certification: No
• CSA STAR certification: No
• PCI certification: No
• Cyber essentials: Yes
• Cyber essentials plus: Yes
• Other security certifications: No

Social Value

• Social Value:

  Social Value

  • Fighting climate change
  • Tackling economic inequality
  • Equal opportunity
  • Wellbeing

  Fighting climate change

  In alignment with our commitment to fighting climate change, our G-Cloud service provision integrates sustainable practices at every level. Through our Electric Vehicle (EV) car scheme, we actively reduce carbon emissions associated with transportation, offering employees eco-friendly commuting options. Additionally, our adoption of hybrid working models minimises commuting needs, thereby further mitigating our carbon footprint.; ; Within our office spaces, we prioritise environmental consciousness by implementing practices such as lighting dimmers during periods of inactivity, ensuring energy conservation and reducing wastage. Moreover, we adhere to sustainable consumption and production methods throughout our operations, emphasising responsible management of natural resources.; ; By embracing these initiatives, we not only fulfil our environmental responsibilities but also contribute meaningfully to global climate action. Our commitment to sustainable practices underscores our dedication to protecting and preserving the environment for future generations.

  Tackling economic inequality

  Our G-Cloud service provision is firmly rooted in responsible financial stewardship and the promotion of economic equality. We actively engage in initiatives aimed at job creation and the support of local and global economic stability while upholding ethical conduct in all our financial activities.; ; Through regional business events and weekly digital marketing training webinars, we empower entrepreneurs and small businesses, fostering economic growth and resilience within communities. By providing accessible resources and knowledge, we enable individuals to thrive in the digital economy, thereby reducing economic disparities.; ; Furthermore, our commitment to ethical conduct extends to our partnerships and financial practices, ensuring that our economic activities uphold fairness and transparency. By fostering an environment conducive to economic opportunity, we contribute to a more equitable society, where all individuals have the chance to succeed.

  Equal opportunity

  As part of our G-Cloud service provision, we prioritise actively engaging with and supporting the communities we serve, fostering equal opportunity for all. Through philanthropic initiatives, volunteer programs, and strategic partnerships, we address the unique needs and concerns of diverse populations, promoting their well-being and empowerment.; ; Our commitment to equal opportunity is exemplified through talent workshops, school and college training programs, and participation in career fairs. By providing access to resources and opportunities, we aim to level the playing field and break down barriers to success, particularly for marginalised groups.; ; Moreover, our dedication to inclusivity extends beyond external engagements to our internal practices. We prioritise diversity and inclusion within our workforce, ensuring that our teams reflect the rich tapestry of the communities we serve. Through these efforts, we strive to create a more equitable society where every individual has the chance to thrive and succeed.

  Wellbeing

  In our G-Cloud service provision, we place a strong emphasis on promoting employee wellbeing and fostering a supportive work environment. We are resolute in our dedication to providing an inclusive, respectful, and nurturing workplace culture that prioritises the holistic development and happiness of our employees.; ; Examples of our commitment to employee wellbeing include the implementation of family-friendly policies, such as flexible working hours and parental leave benefits. Additionally, we organise free physical events and provide access to mental health resources through our wellbeing hub, supporting both the physical and emotional health of our workforce.; ; Furthermore, we promote diversity and ethical labour practices throughout our organisation, ensuring that every employee feels valued, respected, and empowered to reach their full potential. By prioritising employee wellbeing, we not only enhance productivity and retention but also contribute to a more compassionate and sustainable work environment for all.

Pricing

• Price: £895 a unit a day
• Discount for educational organisations: No

Service documents

• Pricing document

  PDF

• Service definition document

  PDF

• Terms and conditions

  PDF

Request an accessible format

If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at bidteam@mediaworks.co.uk. Tell them what format you need. It will help if you say what assistive technology you use.