Digital Marketing
If your website is for consumption by the public and it can't be found, it may as well not exist.
There are over a billion websites. This service is here to help you to get your offering listed in Google, and increase the effectiveness of that listing.
Features
- Examination of your digital service's profile in Google
- Identifying shortcomings in your profile, addressing those
Benefits
- Unless your service is findable, it has no value.
- Making your service findable
- Ensuring a wide range of the public see your service
- Ensuring that your service achives its objectives
Pricing
£2,000 to £7,500 a person a week
Service documents
Request an accessible format
Framework
G-Cloud 14
Service ID
1 4 2 4 0 0 9 1 4 5 6 1 2 1 8
Contact
ANSWERS AND SOLUTIONS LTD
Christopher Wainwright
Telephone: 02920733722
Email: Christopher.Wainwright@letsdiscuss.co.uk
Planning
- Planning service
- Yes
- How the planning service works
-
This service is sometimes called Search Engine Optimisation or SEO.
The visibility of your service within Google depends on many factors, and we are assuming that you already have a website. If not, we can help with the website but that is not the focus of this serviceline.
In this service, we will analyse the existing performance of your website against the things you want to be found for. We will provide offsite pointers that will improve the effectiveness of your Google ranking as well as making recommendations about content improvements you will need to enter.
If sufficiently important, we can also use Social media engagement techniques to boost the takeup of your service from within selected demographics within the UK. These can be selected from geographical criteria, by social criteria or economic deprivement - Planning service works with specific services
- No
Training
- Training service provided
- Yes
- How the training service works
- We provide training in the use of the reports that are produced by the tools used. The specific tools used will depend on your specific needs. When selecting which tools to use we will be presuming that you have the necessary admin rights to allow these tools to work.
- Training is tied to specific services
- No
Setup and migration
- Setup or migration service available
- Yes
- How the setup or migration service works
- This needs to be tackled on a case-by-case basis using internal staff.
- Setup or migration service is for specific cloud services
- No
Quality assurance and performance testing
- Quality assurance and performance testing service
- Yes
- How the quality assurance and performance testing works
- We benchmark the effectiveness and find-ability of your Website or other service before work commences and at regular intervals thereafter.
Security testing
- Security services
- No
Ongoing support
- Ongoing support service
- Yes
- Types of service supported
-
- Buyer hosting or software
- Hosting or software provided by your organisation
- Hosting or software provided by a third-party organisation
- How the support service works
-
We provide training for the Cloud software and hosting solutions we offer. This can be online or onsite.
Regarding 3rd party software products, we can offer our reasoned opinion but decisions and final evaluation of all the advice from all sources will need to taken into account. Training might be available for 3rd products, taken on a case by case basis.
Service scope
- Service constraints
-
This service has a high consultancy element, and therefore most requirements can be met. This service has been designed to work with many solutions and multiple providers so we are making it available under the SFIA rate card scheme.
If your requirement is outside of the bundled service, it can be instructed using our SFIA rates. A minimum of 3 days work is required to initiate an assignment.
User support
- Email or online ticketing support
- Email or online ticketing
- Support response times
- Aim is for same day response, but we have a 48 SLA.
- User can manage status and priority of support tickets
- Yes
- Online ticketing support accessibility
- None or don’t know
- Phone support
- No
- Web chat support
- Yes, at an extra cost
- Web chat support availability
- 9 to 5 (UK time), Monday to Friday
- Web chat support accessibility standard
- None or don’t know
- How the web chat support is accessible
- The web chat service is an adjunct to our ticket service; that is, a ticket needs to be raised and if required an agreed timeslot can be booked for a reply via a chat service.
- Web chat accessibility testing
- The service works for many people who have assistance technology needs but it has not been formally certified.
- Support levels
- This will be determined according to needs identified.
Resellers
- Supplier type
- Not a reseller
Staff security
- Staff security clearance
- Conforms to BS7858:2019
- Government security clearance
- Up to Security Clearance (SC)
Standards and certifications
- ISO/IEC 27001 certification
- Yes
- Who accredited the ISO/IEC 27001
- See Q3
- ISO/IEC 27001 accreditation date
- See Q3
- What the ISO/IEC 27001 doesn’t cover
- This particular service is supplier-certified. Our technical staff use an advanced PenTesting system which we licence on a volume-usage basis. This is covered by the supplier's 27001 certifications. Our system looks at the internet-facing security risks
- ISO 28000:2007 certification
- No
- CSA STAR certification
- No
- PCI certification
- Yes
- Who accredited the PCI DSS certification
- Worldpay
- PCI DSS accreditation date
- 04/06/2021
- What the PCI DSS doesn’t cover
- Not relevant to this service line
- Cyber essentials
- Yes
- Cyber essentials plus
- No
- Other security certifications
- No
Social Value
- Social Value
-
Social Value
- Fighting climate change
- Covid-19 recovery
- Tackling economic inequality
- Equal opportunity
- Wellbeing
Fighting climate change
Our services help climate change by reducing and where appropriate, reducing or even eliminating the volume of home-office commuting necessary. Our data-centres are powered by suppliers who use renewable energy.Covid-19 recovery
Large in-person meetings by people traveling long distances carries a high risk of spreading Covid-19. Through digital communications, our services are helping towards the recovery through reducing mixing between widely spaced geographical locations.Tackling economic inequality
We encourage our staff to do pro-bono work for UK-based charities because it allows them to assume high levels of responsibility and thus gain experience not easily obtained in a high-consequence workplace. Staff who are undertaking such activities are still paid a salary; this has multiple benefits. It benefits the people who use the services of the charity being supported. It also benefits the individual who can strengthen their skills in a safe environment.
We also employ people in the regions of the UK still affected by the post-industrial economies. We are able to redistribute economic activity and thus enhance the economic well-being of people in these economically disadvantaged areas.
We actively look for SME sized organisations when seeking suppliers and sub-contractors because they offer better value for money, and are usually staffed by highly motivated individuals. Contracts awarded to Answers and Solutions will help the UK Government in its drive towards its leveling up agenda.Equal opportunity
Answers and Solutions are committed to equal opportunities and do not discriminate in any way. We provide opportunities for people whose family commitments make it easier for them to fit their work duties around family duties through not prescribing fixed working hours; we work to goals achieved and not the number of hours spent watching the clock. We allow staff to take extended time off during school holidays or when other caring duties require that.Wellbeing
Self-fulfilled individuals will always make good employees, good employees make for conscientious staff, and that is always good for a Buyer.
We encourage al of our staff to develop their skills and stretch their abilities. We encourage our staff to do pro-bono work for UK based charities because it allows them to assume high levels of responsibility and thus gain experience not easily obtained in a high-consequence workplace. We pay our staff while they do such work.
Pricing
- Price
- £2,000 to £7,500 a person a week
- Discount for educational organisations
- No