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CLOUDGUIDE, SL

CloudGuide

CloudGuide is the leading global sightseeing app, providing interactive visitor experience through audioguides and multimedia tours for museums and cultural heritage sites across the world. Over 1000 institutions in 26 countries trust us to provide effective, user-friendly digital tours of their monuments, museums and heritage sites to guide their visitors.

Features

  • Mobile application (iOS/Android) available in multiple languages
  • Multimedia guides (text descriptions, images, audios, videos, etc.)
  • Content Management System (CMS)
  • Indoor Localisation Services (iBeacons)
  • Education: Gamification Functionalities
  • Intuitive and user-friendly interface
  • Big Data and Audience Studies Reports
  • Dynamic mapping
  • Advertising and Promotion
  • Content Creation (Voice-Overs, Translations and Scripts)

Benefits

  • Created specifically for all sorts of cultural and tourists institutions
  • Only Official Content (No scraping)
  • Simple, easy-to-use and small (30 Megabytes) mobile application
  • Network effect: one app for all sites, attract their visitors
  • Increases visibility of cultural institutions and tourist sites
  • Offers a revenue source for museums, monuments and heritage sites
  • Big Data: Captures details of visitors movements and data (GDPR-compliant)
  • Self-service: visitors bring their own Device, no extra costs involved
  • Hygienic audioguide thanks to the use of private devices

Pricing

£3,000 to £7,000 a unit a year

  • Education pricing available
  • Free trial available

Service documents

Request an accessible format
If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at info@cloudguide.me. Tell them what format you need. It will help if you say what assistive technology you use.

Framework

G-Cloud 14

Service ID

1 6 0 8 5 2 7 6 0 3 1 5 1 5 0

Contact

CLOUDGUIDE, SL Olga Plets
Telephone: +34 932 200 040
Email: info@cloudguide.me

Service scope

Software add-on or extension
No
Cloud deployment model
Public cloud
Service constraints
No.
System requirements
  • A modern web browser
  • IOS /Android device

User support

Email or online ticketing support
Email or online ticketing
Support response times
In 24 hours.
User can manage status and priority of support tickets
No
Phone support
Yes
Phone support availability
9 to 5 (UK time), Monday to Friday
Web chat support
No
Onsite support
Onsite support
Support levels
Standard support, Premium support, Visitors model support.
All levels of support include an account manager.
The key difference between the levels is in the response hours.
Support available to third parties
Yes

Onboarding and offboarding

Getting started
Onboarding training and documentation.
Service documentation
Yes
Documentation formats
PDF
End-of-contract data extraction
The data can be copied by the user. The data can be deleted from the system upon request.
End-of-contract process
Institutions can choose to delete their data or keep their profile in the database.

Using the service

Web browser interface
Yes
Supported browsers
  • Internet Explorer 11
  • Microsoft Edge
  • Firefox
  • Chrome
  • Safari
  • Opera
Application to install
Yes
Compatible operating systems
  • Android
  • IOS
Designed for use on mobile devices
Yes
Differences between the mobile and desktop service
Mobile Application is used for the end user to download the guides and audioguides. CMS is used for institutions to upload, manage and publish their content.
Service interface
Yes
User support accessibility
None or don’t know
Description of service interface
A cultural or tourist institution gets access to the CloudGuide CMS, through which they can create their profile, put all the relevant information (opening hours, location, ticket prices, accessibility), create tours in different languages, which afterwards get uploaded straight in the app. Besides, institutions can order translations and recording, check reviews and rating, study statistics, etc.
Meanwhile, users can find all the information about the site in the app available for iOS and Android. Users can tag exhibits, leave comments, share their experience with friends in social networks, check souvenirs, play games, which makes the visit more entertaining and interactive.
Accessibility standards
None or don’t know
Description of accessibility
We have developed our own standards in collaboration with our clients. In our mobile app for end users we have implemented enhanced font readibility and indications on whether a particular content guide includes content that is suitable for the hearing impaired.
Accessibility testing
The features of assistive technology are being used by real visitors.
API
Yes
What users can and can't do using the API
CloudGuide has an API for code generation in the audioguide ticketing system.
API documentation
Yes
API documentation formats
PDF
API sandbox or test environment
Yes
Customisation available
Yes
Description of customisation
Users can choose which level of service they prefer and which features they want to use (audio/video content, gaming, analytics, etc).

Scaling

Independence of resources
We span our service across difference systems, processes and threads. We load balance incoming traffic to occupy a max. number of resources.

Analytics

Service usage metrics
Yes
Metrics types
We provide 6 key variables for each institutions on a monthly basis: total views to their content, traffic sent, onsite traffic, nationalities, top content, top month. We also create reports on request with more than 70 variables (paid functionality).
Reporting types
Regular reports

Resellers

Supplier type
Not a reseller

Staff security

Staff security clearance
Other security clearance
Government security clearance
Up to Baseline Personnel Security Standard (BPSS)

Asset protection

Knowledge of data storage and processing locations
Yes
Data storage and processing locations
European Economic Area (EEA)
User control over data storage and processing locations
No
Datacentre security standards
Complies with a recognised standard (for example CSA CCM version 3.0)
Penetration testing frequency
At least once a year
Penetration testing approach
In-house
Protecting data at rest
Encryption of all physical media
Data sanitisation process
Yes
Data sanitisation type
Deleted data can’t be directly accessed
Equipment disposal approach
Complying with a recognised standard, for example CSA CCM v.30, CAS (Sanitisation) or ISO/IEC 27001

Data importing and exporting

Data export approach
Copying data and downloading multimedia files.
Data export formats
Other
Other data export formats
Most image, audio and video formats.
Data import formats
Other
Other data import formats
Most image, audio and video formats.

Data-in-transit protection

Data protection between buyer and supplier networks
TLS (version 1.2 or above)
Data protection within supplier network
IPsec or TLS VPN gateway

Availability and resilience

Guaranteed availability
CloudGuide will use commercially reasonable efforts to make your CloudGuide App Services running in iOS and Android Devices available with a Monthly Uptime Percentage of at least 99.95% during any monthly billing cycle. A Monthly Uptime Percentage of 99.95% means that you will experience no more than 21.56 min/month of Unavailability.
Approach to resilience
Our data centre provider (CloudSigma) operates from multiple locations across the globe, and thanks to our daily backups, we are able to restart service in a matter of hours from a new data centre. We can do this respecting the GDPR privacy laws since we have the option to run from 4 data centres in the EEA.
Outage reporting
We have an external service monitor our different systems and endpoints.

Identity and authentication

User authentication needed
Yes
User authentication
Username or password
Access restrictions in management interfaces and support channels
We require both authenticated and authorized users. Authorization of users to specific parts of the application is controlled by the institution’s manager. We distinguish between ‘manager’, ‘content editor’ and ‘reviewer’ roles. Additionally, we support a ‘legal admin’ role who is the contact person for any modifications that may have legal consequences.
Access restriction testing frequency
At least every 6 months
Management access authentication
Username or password

Audit information for users

Access to user activity audit information
Users contact the support team to get audit information
How long user audit data is stored for
Between 6 months and 12 months
Access to supplier activity audit information
No audit information available
How long system logs are stored for
Between 6 months and 12 months

Standards and certifications

ISO/IEC 27001 certification
Yes
Who accredited the ISO/IEC 27001
Lloyd's Register Group Limited
ISO/IEC 27001 accreditation date
08/10/2018
What the ISO/IEC 27001 doesn’t cover
All our cloud services operated from a datacentre are covered. Offline services are not covered.
ISO 28000:2007 certification
No
CSA STAR certification
No
PCI certification
No
Cyber essentials
No
Cyber essentials plus
No
Other security certifications
No

Security governance

Named board-level person responsible for service security
Yes
Security governance certified
Yes
Security governance standards
ISO/IEC 27001
Information security policies and processes
CloudGuide uses encryption to protect clients' content and help them comply with their legal restrictions. Behind the scenes, all content that gets downloaded onto the end user's device is marked with an expiry date. After this expiry date passes, the device has to request a new access token to the content for a new given period. In case the request is revoked, the content is removed from the end user's device. This helps clients comply with temporary rights of exhibition, which only grant them the right to publish through CloudGuide for a given period, until their exhibition ends, for instance.

Operational security

Configuration and change management standard
Supplier-defined controls
Configuration and change management approach
Available upon request.
Vulnerability management type
Supplier-defined controls
Vulnerability management approach
Available upon request.
Protective monitoring type
Supplier-defined controls
Protective monitoring approach
Available upon request.
Incident management type
Supplier-defined controls
Incident management approach
Available upon request.

Secure development

Approach to secure software development best practice
Independent review of processes (for example CESG CPA Build Standard, ISO/IEC 27034, ISO/IEC 27001 or CSA CCM v3.0)

Public sector networks

Connection to public sector networks
No

Social Value

Social Value

Social Value

Covid-19 recovery

Covid-19 recovery

Due to the COVID-19, museums and tourist sites were forced to be closed for X months which greatly affected their financial capabilities especially if they do not rely on the government support. CloudGuide aims to help them recover quicker once they opened again offering a value add for their audience - an easy, quick, and free* way to implement digital audioguide services to provide to their visitors at extra cost. This way tourist sites get access to a new revenue source at zero investment in exchange for the revenue share coming from the usage.
Also, CloudGuide unites all the tourist attractions in one app, therefore all our sites can attract the visitors of all the other sites they are sharing the platform with thanks to the network effect.

*see Visitors Model in Pricing Plans.

Pricing

Price
£3,000 to £7,000 a unit a year
Discount for educational organisations
Yes
Free trial available
Yes
Description of free trial
The service might be tested on request. There is also a commissioned-based system in case the payments are coming from the final user (visitor) - in this case the service becomes the revenue generation asset.
Link to free trial
It is a private service exclusively, but a demo can be arranged for potential clients.

Service documents

Request an accessible format
If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at info@cloudguide.me. Tell them what format you need. It will help if you say what assistive technology you use.