Holly Health
Holly Health is a personalised digital health + wellbeing coach that supports habit-forming behaviour change for physical and mental health, guided by PhD-grade clinical and psychological evidence.
This is a highly scalable, yet person-centred health behaviour change service, running on a mobile app, which can scale to entire populations, affordably.
Features
- Health goal setting (weight-management, mental wellbeing, self-esteem and general health)
- Self-report health assessment at service start and set intervals
- Habits covering nutrition, eating psychology, exercise, sleep and mental wellbeing
- Personalised nudges and habit reminders on mobile, email, SMS
- Personalised, proactive coaching and motivational support
- Progress tracking - mood, weight, health outcomes
- Chatbot for self-reflection exercises and ‘in the moment’ support
- Wide range of health-education articles and coaching programs
- Video content for meditations and guided physical exercise routines
Benefits
- Multifaceted- covering physical, mental and emotional health
- Reduces burden on clinicians and improves patient access
- Permanent outcomes focus, >15% health improvements after 8 weeks engagement
- Friendly, empathic and motivational tone
- Evidence-based using: CBT, ACT, Motivational Interviewing, Mindfulness
- Delivered by team of experts covering psychology, medicine, technology, design
- Low-cost and scalable solution up to population level
- Adaptable and iterative interface and personalised experience
- High service engagement 40% retention after 6 months
Pricing
£0.18 to £0.80 a user a year
- Education pricing available
- Free trial available
Service documents
Request an accessible format
Framework
G-Cloud 13
Service ID
2 5 7 9 3 9 0 4 6 8 4 9 7 3 3
Contact
HOLLY HEALTH LTD
Grace Gimson
Telephone: 07891339683
Email: grace@hollyhealth.io
Service scope
- Software add-on or extension
- No
- Cloud deployment model
- Private cloud
- Service constraints
- Currently available for patients using Android or iOS mobile devices which have access to a small amount of wifi or mobile data
- System requirements
- Running Android or iOS mobile operating system
User support
- Email or online ticketing support
- Email or online ticketing
- Support response times
- Customer service or general enquiry support is available be contacting hello@hollyhealth.io. Average initial response time is under 4 hours during working hours (weekdays 9am-5pm)
- User can manage status and priority of support tickets
- No
- Phone support
- No
- Web chat support
- No
- Onsite support
- No
- Support levels
-
Customers will have direct contact with an account manager who is available daily on weekdays. Customers or potential customers will also have access to a customer service email address, hello@hollyhealth.io, available daily on weekdays.
There is no additional cost to receive help from customer support. A reply will be received within 24 hours >95% of the time. Average response time is under 4 hours. Technical support will be available by escalation if there is a technical query - Support available to third parties
- Yes
Onboarding and offboarding
- Getting started
-
Users receive a link to sign up for the service via text message, email, or a QR code. The link goes to a bespoke landing page to easily create an account (on mobile or desktop).
Once users have downloaded the app and logged in to their account they are guided through an onboarding process using an automated chat interface. Here, users are asked some health-related questions to inform their personalised recommendations and coaching.
At the end of onboarding, users are given the option to choose two initial habits, based on the highest priority health areas. All habits are small and achievable to help with motivation and engagement, designed to empower users to incorporate actions into their everyday lives. Throughout onboarding, there are videos and animated images demonstrating how to interact with the service.
After setting up their first habits, users receive personalised nudges and notifications in the form of emails, push notifications and SMS texts to introduce what to expect from the service based on their goals and health challenges.
In case of any difficulties, users are provided with a support email with quick responses, and the ability to provide in-app feedback which is reviewed regularly by the team. - Service documentation
- Yes
- Documentation formats
-
- ODF
- End-of-contract data extraction
- Not applicable
- End-of-contract process
-
After contract has ended, the local population group will cease to receive free access to Holly Health daily coaching.
We will work with commissioners to either enter a new contract (often at a discounted rate for continuation). This process can be used to extend user access
Using the service
- Web browser interface
- Yes
- Supported browsers
-
- Internet Explorer 11
- Microsoft Edge
- Firefox
- Chrome
- Safari
- Application to install
- Yes
- Compatible operating systems
-
- Android
- IOS
- Designed for use on mobile devices
- Yes
- Differences between the mobile and desktop service
-
Web/desktop: used for service sign up via a landing page (can be accessed on mobile or desktop)
Mobile app: Android or iOS, used for ongoing service provision and day to day health coaching - Service interface
- Yes
- User support accessibility
- WCAG 2.1 A
- Description of service interface
-
Website & mobile phone application
Website: to learn about the service and the goals that it supports, and to sign up or create an account. Also used to access FAQs and terms of use or privacy policy.
Mobile application: Android or iOS mobile interface to log into personal account and receive personalised daily health coaching - Accessibility standards
- WCAG 2.1 A
- Accessibility testing
- Worked with partially sighted users to ensure it is perceivable, through clarity and boldness, and ability to increase zoom
- API
- No
- Customisation available
- Yes
- Description of customisation
-
Can be customised to tailor towards a local patient group or program. Tailoring can be introduced for:
- Ethnic diversity
- Elderly populations
- Specific program needs, e.g. to sync up with local service program delivery dates and content, or to provide reminders to users to attend specific events
Data insights (on health challenges/behaviours/outcomes tracking) can be tailored depending on what customers find most relevant and helpful
Scaling
- Independence of resources
- The service is developed for scale and can handle up to millions of users simultaneously
Analytics
- Service usage metrics
- Yes
- Metrics types
- We provide information on sign up funnel metrics by a practice or geographical level (steps from registration to active ongoing users). To see ongoing engagement, we provide regular data on active users and information on the specific health behaviours that have been adopted. We can provide aggregated quantitative data on health challenges, goals and changes in lifestyle behaviours at baseline compared to weeks 8 and 12 across physical activity, nutrition, relationship with food, sleep patterns, mood and stress management and motivation to change (i.e. health outcomes). Service acceptability is also measured quantitatively through email surveys and qualitative through user interviews
- Reporting types
- Regular reports
Resellers
- Supplier type
- Not a reseller
Staff security
- Staff security clearance
- Staff screening not performed
- Government security clearance
- Up to Baseline Personnel Security Standard (BPSS)
Asset protection
- Knowledge of data storage and processing locations
- Yes
- Data storage and processing locations
-
- United Kingdom
- European Economic Area (EEA)
- User control over data storage and processing locations
- No
- Datacentre security standards
- Complies with a recognised standard (for example CSA CCM version 3.0)
- Penetration testing frequency
- At least once a year
- Penetration testing approach
- ‘IT Health Check’ performed by a Tigerscheme qualified provider or a CREST-approved service provider
- Protecting data at rest
-
- Physical access control, complying with CSA CCM v3.0
- Physical access control, complying with SSAE-16 / ISAE 3402
- Data sanitisation process
- Yes
- Data sanitisation type
- Deleted data can’t be directly accessed
- Equipment disposal approach
- A third-party destruction service
Data importing and exporting
- Data export approach
- A user would need to contact hello@hollyhealth.io to make this request and would be aided by a customer service representative
- Data export formats
- ODF
- Data import formats
- Other
- Other data import formats
- Online or app based form entry
Data-in-transit protection
- Data protection between buyer and supplier networks
- TLS (version 1.2 or above)
- Data protection within supplier network
- TLS (version 1.2 or above)
Availability and resilience
- Guaranteed availability
- Downtime: If for any reason the service goes down as a result of a technical failure, we have a 24 hour SLA (service level agreement), aiming to be up and running again within that timeframe over 90% of the time.
- Approach to resilience
- Work with trusted partners and techniques which are flexible and adaptive to scaling needs (i.e. AWS)
- Outage reporting
- Email alerts
Identity and authentication
- User authentication needed
- Yes
- User authentication
- Username or password
- Access restrictions in management interfaces and support channels
- 2-factor auth
- Access restriction testing frequency
- At least once a year
- Management access authentication
-
- 2-factor authentication
- Identity federation with existing provider (for example Google Apps)
Audit information for users
- Access to user activity audit information
- Users contact the support team to get audit information
- How long user audit data is stored for
- User-defined
- Access to supplier activity audit information
- Users contact the support team to get audit information
- How long supplier audit data is stored for
- User-defined
- How long system logs are stored for
- At least 12 months
Standards and certifications
- ISO/IEC 27001 certification
- No
- ISO 28000:2007 certification
- No
- CSA STAR certification
- No
- PCI certification
- No
- Cyber essentials
- Yes
- Cyber essentials plus
- No
- Other security certifications
- Yes
- Any other security certifications
- External penetration testing (DTAC compliant)
Security governance
- Named board-level person responsible for service security
- Yes
- Security governance certified
- Yes
- Security governance standards
- Other
- Other security governance standards
- DTAC
- Information security policies and processes
- 2 factor authentication and specific team member restrictions wherever personal or sensitive data is held
Operational security
- Configuration and change management standard
- Supplier-defined controls
- Configuration and change management approach
-
Holly Health as a company uses an access management system, which is updated with new starters and leavers, with relevant changes made to access as necessary.
For app data storage, AWS (Amazon Web Services) configuration and change management approaches are adopted - Vulnerability management type
- Supplier-defined controls
- Vulnerability management approach
-
External penetration testing and secure systems development.
Potential threats are identified through regular internal and external testing.
Patches for an identified fault can be deployed within minutes - Protective monitoring type
- Undisclosed
- Protective monitoring approach
-
We conduct periodic analysis of operational logs to look for anomalous activity.
If a compromise is discovered it becomes highest priority for engineering leadership to investigate and respond or correct. Response time is as soon as possible, mostly within 12 hours. - Incident management type
- Undisclosed
- Incident management approach
-
Incidents are to be reported internally, or through a customer account manager or customer service email hello@hollyhealth.io.
Response is immediate or as soon as is practically possible, usually within 12 hours.
Reports/updates are shared to customers by email where necessary.
Secure development
- Approach to secure software development best practice
- Conforms to a recognised standard, but self-assessed
Public sector networks
- Connection to public sector networks
- No
Social Value
- Fighting climate change
-
Fighting climate change
This statement, which applies to Holly Health Ltd, sets out the company's environmental-footprint strategy and how we seek to deliver against it.
We recognize our responsibility to help protect the planet. We are committed to minimizing the impact our firm has on the environment and supporting those who are working to improve global environmental sustainability.
Holly Health supports the UN Sustainable Development Goals and the Paris Climate Agreement.
Core goals of our strategy:
- Carbon neutrality & emissions reduction
- Reducing waste & encouraging recycling
- We are committed to working with suppliers, clients, and other stakeholders to help reduce their environmental footprint - Covid-19 recovery
-
Covid-19 recovery
We will do all we can to support the UK population and economy back to recovery after the pandemic by:
- Reversing the pattern of rising unemployment and lost economic growth caused by the economic scarring of COVID-19, by introducing new roles and opportunities
- Support our communities, including those most impacted by the virus
- Help young people to flourish with access to support and opportunities
- Narrow social, economic and health inequalities - Tackling economic inequality
-
Tackling economic inequality
Holly Health aims to bring personalised healthcare support to everyone in the country, regardless of their economic standing. This will be achieved through increasing scalability, affordability, and accessibility of care. - Equal opportunity
-
Equal opportunity
We're an equal opportunity employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status - Wellbeing
-
Wellbeing
Wellbeing is at the core of the Holly Health business. Not only are we supporting physical, mental and emotional wellbeing amongst our customers and the population, but also within the company and team. Personal health and wellbeing is arguably the most crucial need for all humans and so it is central to all we do. We encourage anyone involved with the company to take care of themselves, and offer the time, resource, and education to optimise this
Pricing
- Price
- £0.18 to £0.80 a user a year
- Discount for educational organisations
- Yes
- Free trial available
- Yes
- Description of free trial
- 6 months of free service access for local patients (in Summer-Autumn 2022)
- Link to free trial
- https://hollyhealth.io/hollyfriendsaccess