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The Structured Data Company

Entity-Based SEO (Search Engine Optimisation)

SEO

Features

  • Entity-based search engine optimisation (SEO) (aka GEO)
  • Create topical authority with your content via entity clarity
  • Comprehensive topical clustering of your content
  • Improves brand awareness & helps ambiguity
  • Identifying and defining core organisational entities, services, and locations
  • Improve your Google Knowledge Panel
  • Mapping entity-based content to specific citizen user journeys.
  • Improve your technical SEO, crawling and indexing

Benefits

  • Helps AI understand your content more easily via entity optimisation
  • Helps improve authority in your industry for specific sector topics
  • Assists users in finding authoritative government information quickly and accurately
  • Reduced support costs - users can find content more easily
  • Improved accessibility - semantic markup helps assistive technologies
  • GDS alignment - for clear, findable, user-centric information
  • Improve visibility in Rich Results
  • Helps overall search engine optimisation - increasing clicks and impressions

Pricing

  • Education pricing available

Service documents

Request an accessible format
If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at info@structureddata.co.uk. Tell them what format you need. It will help if you say what assistive technology you use.

Framework

G-Cloud 15

Service ID

4 7 6 7 3 9 7 3 9 5 5 8 3 8 0

Contact

The Structured Data Company Kelly Sheppard
Telephone: 01233 535034
Email: info@structureddata.co.uk

About your service

Service categories

Cloud Support Services

Ongoing Support

  • Other

Service scope

Service constraints
Support available remotely. Service does not include implementation, which needs to be done by a developer. We will of course work with your developer on this as part of the framework.

User support

Email or online ticketing support
Yes
Support response times
Within 24 hours Monday - Friday.
User can manage status and priority of support tickets
No
Phone support
Yes
Phone support availability
9 to 5 (UK time), Monday to Friday
Web chat support
No
Support levels
Standard Project Support - Reactive & Time-Bound. Focused on resolving specific technical issues or answering immediate questions related to the contract deliverable. Delivered via email, with responses during standard business hours. Included as part of ongoing packages and project basis for the duration of the contract only.

Ongoing Packages / Proactive Support - Ongoing & Strategic. Includes routine performance monitoring, monthly reporting, proactive SEO error checking, and strategic planning based on search engine updates. Monthly scheduled call to discuss progress and next steps. Included as part of ongoing packages for the duration of the contract only.

Resellers

Supplier type
Not a reseller

Staff security

Staff security clearance
Conforms to BS7858:2019
Government security clearance
Baseline Personnel Security Standard (BPSS)

Pricing

Discount for educational organisations
Yes

Architecture roles

Technical architect
Role level UK Rate Offshore Rate
Principal technical architect £650.00 £650.00

Non-mandatory Standards and certifications

ISO/IEC 27001 certification
No
ISO 28000:2022 certification
No
ISO 9001 certification
No
Quality management systems (QMS)
No
CSA STAR certification
No
PCI certification
No
Cyber essentials
Yes
Please provide your Cyber Essentials Certificate Number
63299810-0d60-4e5d-a1a1-50f0f9fa8192
Cyber essentials plus
No
Cyber Essentials Alternative
None of the criteria
Other security certifications
No

Social value

Section B - Commitment for Future: Delivery

  • Mission: Kick start economic growth. To secure the highest sustained growth in the G7 - with good jobs and productivity growth in every part of the country making everyone, not just a few, better off.

    Policy Outcome 3: Resilient, innovative and flexible supply chains: Support economic growth through enabling resilient businesses, opportunities for small businesses and voluntary, community and social enterprises

    • Activities that demonstrate a collaborative way to work with a diverse range of businesses as part of the supply chain

Service documents

Request an accessible format
If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at info@structureddata.co.uk. Tell them what format you need. It will help if you say what assistive technology you use.