iCrossing UK Ltd.

Google Tag Management

iCrossing's Google Tag Manager service can help you streamline the process of deploying and managing website tags in the cloud, enabling you to efficiently track user interactions and gather valuable data for analytics without the need for extensive IT resources. Ensuring compliance with privacy regulations through its consent management features.

Features

• Privacy and Consent Controls: Managing Tags & Data
• Data Tracking and Analysis: Capturing user touchpoint data.
• Multi-platform Integration: Track campaign performance.
• Cross-device Tracking Capabilities: Understand users data across devices.
• Training and Development: Enhancing internal tracking skills.

Benefits

• Data Security: Ensure regulatory data compliance.
• Page load Optimisation: Improving page load speed.
• Accessibility Optimisation: Understand & improve user accessibility.
• Improved Marketing Performance: Increased digital campaign agility.
• Faster time to deployment: Reduced reliance on external teams.

£725 to £1,800 a unit a day

Service documents

• Pricing document

  PDF

• Skills Framework for the Information Age rate card

  PDF

• Service definition document

  PDF

• Terms and conditions

  PDF

Request an accessible format

If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at results@icrossing.co.uk. Tell them what format you need. It will help if you say what assistive technology you use.

Framework

G-Cloud 14

Service ID

480575832184287

Contact

results@icrossing.co.uk
07828501996
results@icrossing.co.uk

Planning

• Planning service: Yes
• How the planning service works: Through Assessment and Planning: Evaluate the current tag management archiecture to understand what needs to be migrated, and in what order. Plan the migration strategy i.e the type of tag management implementation cloud service (Same Origin, Subdomain, Default Domain). Selecting Cloud Services Provisioning: Plan appropriate cloud services that match the user collection needs, such as compute instances and analytics services for processing. Security Measures: Plan robust security measures, including encryption, identity and access management (IAM), network security configurations and user collection strategy.
• Planning service works with specific services: Yes
• Hosting or software services the planning service works with:
  • Google Tag Manager (GTM)
  • Google Cloud Run
  • Google App Engine

Training

• Training service provided: Yes
• How the training service works: ICrossing will provide training for the team on cloud technologies and best practices. Manage the change process to ensure that all stakeholders are aligned and comfortable with the new environment.
• Training is tied to specific services: Yes
• Services the training service works with:
  • Google Tag Manager
  • Google Cloud Run
  • Google App Engine

Setup and migration

• Setup or migration service available: Yes
• How the setup or migration service works: Once an adequate plan has been put in place iCrossing will carry out a variety of services to migrate to the cloud. Architecture Design: Design the cloud architecture to ensure scalability, high availability, and fault tolerance. This may include setting up virtual private clouds (VPCs), load balancers, and auto-scaling groups to ensure reliable tracking of data. Tag Migration: Transfer tags to the Google Tag Management system in the cloud. Setting up the GCP Project ands etting relevant IAM & Access Permissions.
• Setup or migration service is for specific cloud services: Yes
• List of supported services:
  • Google Cloud Run
  • Google App Engine
  • Google Tag Manager

Quality assurance and performance testing

• Quality assurance and performance testing service: Yes
• How the quality assurance and performance testing works: To ensure effective QA & performance testing iCrossing will ensure the following. Monitoring and Optimisation: Set up monitoring tools to track the performance and health of cloud services that leverage tag management. These insights gained to optimise resource utilisation and cost. Maintenance and Continuous Improvement: Establish a routine for regular maintenance, updates, and continuous improvement of cloud services to adapt to changing needs and technologies. Data Quality Review: Monitor incoming data traffic collected through the tag management software to ensure that data capture is valid & accurate.

Security testing

• Security services: No

Ongoing support

• Ongoing support service: Yes
• Types of service supported: Hosting or software provided by a third-party organisation
• How the support service works: As iCrossing, our ongoing support for tag management begins with the maintenance of your tagging infrastructure. This includes the precise implementation of new tags and regular audits to ensure accuracy and efficiency. We also focus on performance optimisation, monitoring the tags so that they do not hinder page load times and user experience.; ; Ensuring compliance with privacy regulations is a core part of our service. iCrossing manage compliance and privacy concerns, including consent management for data collection, keeping abreast of changes in regulations to ensure your tag management practices are up-to-date. We also handle updates from third-party vendors, adapting your tag setup to align with new requirements, and maintain comprehensive documentation for clarity and organisation.; ; Lastly, we offer strategic planning and user training to maximize the value of your tag management system. By collaborating with your web development team and providing strategic advice, we help you leverage tag management for better user engagement. Our custom tag development ensures you have the specific tracking capabilities needed to meet your business objectives.

Service scope

• Service constraints: None

User support

• Email or online ticketing support: Email or online ticketing
• Support response times: 7.5 working hours
• User can manage status and priority of support tickets: No
• Phone support: Yes
• Phone support availability: 9 to 5 (UK time), Monday to Friday
• Web chat support: Yes, at an extra cost
• Web chat support availability: 9 to 5 (UK time), Monday to Friday
• Web chat support accessibility standard: None or don’t know
• How the web chat support is accessible: None
• Web chat accessibility testing: None
• Support levels: Account Manager can be provided to triage & prioritise requests.; ; Further to this, there will be a dedicated team to answer & resolve any queries/challenges you might have.; ; Please refer to SFIA Rate Cards on costings.

Resellers

• Supplier type: Not a reseller

Staff security

• Staff security clearance: Other security clearance
• Government security clearance: Up to Baseline Personnel Security Standard (BPSS)

Standards and certifications

• ISO/IEC 27001 certification: No
• ISO 28000:2007 certification: No
• CSA STAR certification: No
• PCI certification: No
• Cyber essentials: Yes
• Cyber essentials plus: No
• Other security certifications: No

Social Value

• Social Value:

  Social Value

  • Fighting climate change
  • Tackling economic inequality
  • Equal opportunity
  • Wellbeing

  Fighting climate change

  iCrossing acknowledges our responsibility to minimise the environmental impact of our business operations and to continuously improve our sustainability and environmental performance. iCrossing is committed to improving our environmental performance as an agency and have chosen to partner with SME Climate Hub to support us in achieving our commitment to reduce our agency's emissions and become Net Zero.

  Tackling economic inequality

  We are passionate about what we do, but we love supporting those in our wider communities too. Everyone at iCrossing gets 5 paid days per year to support a charity of their choice through volunteering. iCrossing is pleased to support YMCA Downslink, (YMCA DLG) a charity that supports vulnerable young people who are homeless, or at risk of homelessness in Sussex and Surrey. As well as fundraising, our channel specialists support with their digital expertise to boost the impact of the charity’s work online. In addition to our ongoing commitment to support YMCA DLG, we also raise money for other charities including Macmillan, Oxfam and Stars Trust.

  Equal opportunity

  iCrossing is dedicated to cultivating a culture of belonging. We have a Diversity & Belonging Working Group made up of representatives from across the organisation at all levels. Members of this group are D&B ambassadors and help to create an annual action plan to ensure we are always striving to be a more inclusive organisation. iCrossing is proud to be a Disability Confident Employer. All disabled applicants who meet the minimum requirements of the job as set out in the job description and person specification will be guaranteed an interview if requesting to be considered under this scheme. We ask all candidates if there’s anything we can do to make our interview process or working environment more inclusive and to meet their needs, to please let us know.

  Wellbeing

  We are all about balance and do everything we can to make sure everyone has flexibility and is supported by a generous support package. This includes Flex 10, our unique everyday flexible working scheme, Together Time, wellbeing allowance and a healthcare cash plan, just to name a few.

Pricing

• Price: £725 to £1,800 a unit a day
• Discount for educational organisations: No

Service documents

• Pricing document

  PDF

• Skills Framework for the Information Age rate card

  PDF

• Service definition document

  PDF

• Terms and conditions

  PDF

Request an accessible format

If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at results@icrossing.co.uk. Tell them what format you need. It will help if you say what assistive technology you use.