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Red Badger

Product Strategy and Discovery

Product Strategy is central to digital transformation. We minimise risk and increase Return on Investment (ROI) by establishing end-user desirability, business viability and technical feasibility. We work with clients to understand their problems and validate ideas in order to deliver efficiencies, strategic enhancements and new digital products and services.

Features

  • Business value propositions and business model canvassing
  • Strategic data insights, assumption testing and analysis
  • Idea generation inline with business vision, goals and objectives
  • Continuous experimentation and validation ensuring the right thing is delivered
  • User research and testing, learning fast from real users
  • Lean innovation approach, ensure you are building the right thing
  • Facilitate workshops to understand business strategy and requirements
  • Establish delivery principles and create product roadmaps and technologies
  • Coaching on cross-functional and agile ways of working
  • Validate problems and define solutions that deliver user value

Benefits

  • Support in defining your business mission and vision
  • Help to articulate a clear business/product vision
  • Develop a strategy for your business and technical teams
  • Ensure an insights-led and data-driven approach
  • Establish key metrics, KPIs and goals
  • Create a value-based roadmap and develop vision for MVP
  • Increase customer satisfaction via delightful products and services
  • Efficient, lean start-up style processes and skills
  • Propositions prioritised by metrics from user uptake in real world
  • Address organisational blockers to innovation early and empower the teams

Pricing

£550 to £2,000 a unit a day

Service documents

Request an accessible format
If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at john.godfrey@red-badger.com. Tell them what format you need. It will help if you say what assistive technology you use.

Framework

G-Cloud 14

Service ID

5 8 6 8 6 0 1 0 1 6 9 1 0 4 1

Contact

Red Badger John Godfrey
Telephone: 07711 314282
Email: john.godfrey@red-badger.com

Planning

Planning service
Yes
How the planning service works
We offer planning services based on Agile principles, understanding that the scope will change throughout the project. We believe change is inevitable. Only the scope of an iteration is fixed. This provides our clients with a great deal of flexibility and also makes them part of the team throughout the project.
Working in cross functional teams with clients means that planning is a collaborative function of the overall delivery process.

We work with the client to create flexible, estimated roadmaps, and release plans, including the identification of costs, skills required, assumptions, risks, issues & dependencies.
Planning service works with specific services
No

Training

Training service provided
Yes
How the training service works
We understand the importance of leaving a lasting legacy. Red Badger’s approach to training is to ‘show’ rather than ‘tell’. Through inspirational delivery techniques we coach by doing. This allows real life experience, learnings, processes to be handed over to our clients, and for projects to remain successful.

We work in blended teams made up of a mixture of consultants and client resources ensuring knowledge transfer and internal ownership. We facilitate handovers by ensuring lean documentation is created alongside code, designs, and other assets.
Training is tied to specific services
No

Setup and migration

Setup or migration service available
Yes
How the setup or migration service works
We use Kanban, a visual Agile methodology to deliver; minimising waste and providing unique visibility of project status. We run ceremonies such as daily stand-ups, retrospectives and show and tells, but first work with stakeholders to ensure our process fits with their reporting schedule.

The Discovery phase is about understanding both the context of the problem and the problem itself, establishing relationships and ensuring we’re ready to hit the ground running when Alpha begins.
The Alpha stage is a cycle of learning, prototyping and testing to refine the MVP for build. Success for this phase will be a prototype MVP which has passed the Alpha assessment, and is ready for Beta build and rollout to end-users in as short a time as possible.

We aim to build a continuous integration and deployment pipeline from day 1 of Alpha. Discovery will continue throughout each phase; represented with a Discovery column on our Kanban board.
Setup or migration service is for specific cloud services
No

Quality assurance and performance testing

Quality assurance and performance testing service
Yes
How the quality assurance and performance testing works
Red Badger provide testing facilities including unit, integration, automation, UI, accessibility and manual testing.

Providing a consistent test approach allows developers to understand the framework upon which code is developed and allow them to rotate throughout teams with minimal learning curves between projects.

Security testing

Security services
Yes
Security services type
  • Security strategy
  • Security risk management
  • Security design
  • Security incident management

Ongoing support

Ongoing support service
Yes
Types of service supported
Hosting or software provided by your organisation
How the support service works
The support provided by Red Badger will depend on the service provided and will be developed with clients on a case by case basis. This can include, but is not limited to 24/7 out of hours technical support, first, second, third line support and bug fixes and enhancements.

Service scope

Service constraints
No

User support

Email or online ticketing support
Email or online ticketing
Support response times
Our out of hours support covers evenings, weekends and bank holidays, all year round. Our standard support response times range from 15 minutes to 1 business day, depending on the incident categorisation and prioritisation as defined in a tailored service level agreement (SLA) per service.

The tailored SLA also defines the agreed hours of support available, which can range from 24x7 to weekdays 09:00 to 17:30.
User can manage status and priority of support tickets
Yes
Online ticketing support accessibility
None or don’t know
Phone support
Yes
Phone support availability
24 hours, 7 days a week
Web chat support
No
Support levels
Out-of-hours support is provided by experienced engineers and support managers and has an associated callout cost that is agreed with the client taking into account their individual needs. High priority tickets are raised when users are unable to complete golden paths due to serious failure of a primary service affecting multiple end-users or customer’s staff. Medium priority tickets are raised for faults to secondary service causing medium business impact. These do not obstruct golden paths and workarounds are available. Low priority tickets are raised for cosmetic changes and those that do not affect site functionality.

In-hours support is available during normal working hours, weekdays 9:00 to 17:30, at no additional cost.

Resellers

Supplier type
Not a reseller

Staff security

Staff security clearance
Conforms to BS7858:2019
Government security clearance
Up to Developed Vetting (DV)

Standards and certifications

ISO/IEC 27001 certification
No
ISO 28000:2007 certification
No
CSA STAR certification
No
PCI certification
No
Cyber essentials
No
Cyber essentials plus
No
Other security certifications
No

Social Value

Social Value

Social Value

  • Fighting climate change
  • Tackling economic inequality
  • Equal opportunity
  • Wellbeing

Fighting climate change

Red Badger is committed to combating the climate crisis and encouraging our collaborators to do the same. As well as publishing several articles on how we can help fix the climate crisis through the circular economy and digital technology, we’ve also improved the facilities in our office space to be more sustainable by introducing better waste management practices and working with nearby companies to establish effective ways to reach net-zero targets.

Red Badger works with the Global Sustainability Innovator Dr Chris Brauer (Goldsmiths Professor of Innovation and World Economic Forum global strategist) on our sustainability and carbon reduction plans. Red Badger is at the forefront of exploring emissions reduction through the adoption of efficient codebases and effective development practices.

We champion green software development principles and believe carbon emissions and power/energy use can be dramatically cut with well architected and considered engineering patterns. Reducing and removing overhead in maintaining (for instance) large scale container infrastructure and complex high level language codebases. Replacing them with smaller, faster, safer and more portable binaries (for instance developed in Rust) and hosting them is WASM and scale-to-zero environments. We have developed an ecosystem of software vendors, service providers and edge compute providers that adopt these principles and work with the Rust Foundation and Open UK to champion these approaches.

We are building a flagship digital product for a large retailer launching a sustainability proposition. Red Badger have been core to designing and building this digital product, with an aim to allow customers to reuse, repair and resell luxury items in order to reduce waste in the fashion industry. Building great products that make a positive impact on the world around us and align with the UN’s Sustainable Development Goals is something we strive to achieve.

Tackling economic inequality

In terms of using our skills for good, Red Badger launched a digital product as part of a pro bono project for the ESMA network. The ESMA network is an Employee Social Mobility Alliance and its purpose is to enable social mobility and educate on some of the key issues that impact diverse candidates and prevent them from getting jobs, internships or opportunities. This helps to address some of the limiting, root cause issues that prevent diverse candidates from progressing in the workforce.

Red Badger is the instigator and founding member of Mission Beyond, a new national charitable organisation dedicated to building the national digital infrastructure for social mobility, offering equitable access to opportunity for the UK 1m+ underrepresented and under resourced young people from diverse backgrounds.

Equal opportunity

Red Badger are member signatories of the Tech Talent Charter, a non-profit organisation leading a movement to address inequality in the UK tech sector. Red Badger is also a Disability Confident Committed employer and offers genderless shared parental leave. We have worked closely with German Bencii, founder of Code Your Future, a Non-profit organisation supporting disadvantaged people with the dream of becoming software developers, and mentoring graduates until they gain full-time employment. We have donated laptops, office space and time from our staff to support his incredible initiative.

Red Badger has Diversity and Inclusion (D&I) as part of our core strategy. We have set clear, measurable goals focusing, initially, on ethnic & gender diversity within our organisation. We aim to achieve 50/50 gender diversity, as well as aiming for 40% of our employees to be from non-white backgrounds. These goals will be reviewed annually to assess our progression whilst also carrying out activities to better improve our understanding of diversity & inclusion, including wage gap analysis and voluntary company surveys on diversity and inclusion related data. We’ve incorporated new software into our recruitment process, allowing us to measure the diversity of channels used for advertising vacancies.

Wellbeing

Red Badger introduced core hours to allow employees to be able to fit work around their lives in an effort to increase equity primarily for those with caring responsibility, as well as enabling female employees to feel safe to exercise outdoors in the winter months, and providing more flexibility for all as a result. We also offer genderless, shared parental leave. Red Badger also has a number of employees who are certified Mental Health First Aiders, people who have been trained to recognise common signs of poor mental health and how best to provide support to those who may be in distress. We also offer 24/7 mental health support through WeCare, as well as personal or professional counselling through our Employee Assistance Programme.

Our employee-led working group, the social value task force, looks for opportunities for Red Badger to have an impact in our communities and as a result of their efforts, Red Badger now matches PAYE charitable contributions to a charity of employees’ choice, as well as a stipend to match any out-of-hours time spent volunteering or contributing to Open Source projects. We also created a new policy which gives all employees a volunteer day, a paid day off to contribute to a volunteering activity of their choice.

Red Badger has also worked with the government’s Tackling Loneliness task force, leading a collaborative workshop to help uncover how digital solutions can be scaled to support the reduction of loneliness across the UK. We deploy an extensive range of mental wellbeing and psychological safety at work services and methods.

Pricing

Price
£550 to £2,000 a unit a day
Discount for educational organisations
No

Service documents

Request an accessible format
If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at john.godfrey@red-badger.com. Tell them what format you need. It will help if you say what assistive technology you use.