Accenture (UK) Limited

Accenture SAP Emarsys Service

SAP Emarsys empowers marketing professionals to deliver personalised, real-time engagements at scale that increase retention and loyalty.

Features

• Real-time, predictive, dynamic customer and consumer profiling
• Highly performing visualisation and exploration tools
• Intuitive campaign management tools
• Flexible marketing analytics
• Modern data integration tools
• Omni-channel execution and seamless customer journeys across all touchpoints
• Powerful marketing lead management capabilities
• Efficient marketing resource management capabilities
• Tightly integrated loyalty management
• Customer attribution, driven by machine learning technology

Benefits

• Capitalise on revenue opportunities by deploying integrated, personalised, cross-channel campaigns
• Increase conversion rates by using AI-powered insights
• Grow your business by reaching millions of customers
• Deliver predictable revenue with personalised B2B experiences

£95 to £2,240 a unit a day

Service documents

• Pricing document

  PDF

• Skills Framework for the Information Age rate card

  PDF

• Service definition document

  PDF

• Terms and conditions

  PDF

Request an accessible format

If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at UK.TenderMonitoring@accenture.com. Tell them what format you need. It will help if you say what assistive technology you use.

Framework

G-Cloud 14

Service ID

706705406561736

Contact

Sarita Sudera
+44 20 3335 4305
UK.TenderMonitoring@accenture.com

Service scope

• Software add-on or extension: No
• Cloud deployment model: Public cloud
• Service constraints: Weekly maintenance is Sunday 2:00 a.m. to Sunday 6:00 a.m. local time; Hotfix collection is Biweekly, Sunday 2:00 a.m. to Sunday 6:00 a.m. local time; Quarterly upgrades are up to four times a year from Saturday 3:00 a.m. to Sunday 3:00 a.m. local time. SAP will provide advance information to customer about the planned upgrade scheduling.
• System requirements:
  • Cloud Platform Identity Authentication Service provided as identity provider
  • Supported browsers Apple Safari, Firefox, Chrome, Internet Explorer 11 Desktop
  • Processor: Intel Core2Duo (2.4GHz 1066megahertz front-side bus) or better
  • Memory: 6 gigabytes (GB), or more
  • Network: minimum upstream bandwidth: 2 mbps
  • Network: minimum downstream bandwidth: 2 mbps
  • Network: latency: 200ms or better
  • Best displayed at a screen resolution of 1280 x 768

User support

• Email or online ticketing support: Email or online ticketing
• Support response times: 24x7 Mission Critical Support for P1 and P2; issues (English only); ; Non Mission Critical Support for P3 and P4; issues during business hours (English only); Monday to Friday 8 am; to 6 pm (Local Time Zone),; excluding local holidays
• User can manage status and priority of support tickets: Yes
• Online ticketing support accessibility: WCAG 2.1 AA or EN 301 549
• Phone support: Yes
• Phone support availability: 24 hours, 7 days a week
• Web chat support: Web chat
• Web chat support availability: 24 hours, 7 days a week
• Web chat support accessibility standard: WCAG 2.1 AA or EN 301 549
• Web chat accessibility testing: ServiceNow products are tested with the following assistive technologies: JAWS, NVDA and VoiceOver. Further, Accenture can develop and deploy chatbots powered by Artificial Intelligence (AI) that can provide online web chat support (requirements dependent) at an additional cost. Accenture also utilise Microsoft Teams which can be another means of support but is reliant upon the customer also using a Microsoft Teams solution.
• Onsite support: Yes, at extra cost
• Support levels: Accenture provides support for all SAP products for both technical and functional support. Our support model is time based with time called off in 30 minute increments against an agreed number of days with each day being 7.5 hours. All of our UK based support consultants are senior level with an average of 16 years’ experience across the teams and so we have one charging rate for all consultants as well as a management fee depending on the size and scale of the required model - such as if additional services are request like out of hours support or system monitoring. A named account director and named service delivery manager are assigned to all of our support accounts. Both these individuals perform roadmap planning, and monthly reviews with each of our customers whilst also ensure SLA compliance.
• Support available to third parties: Yes

Onboarding and offboarding

• Getting started: We provide a training program to match customer needs, whether this is train-the-trainer, end-user training or a blend of both methods. Administrator training is also provided. Training of key users assigned to the project occurs organically as part of the project knowledge transfer process.; The solution in-built documentation is of a very high standard, linking help articles to visual indicators on screen.; SAP also provide a wealth of online release and help information, including video tutorials and direct service support.
• Service documentation: Yes
• Documentation formats:
  • HTML
  • PDF
  • Other
• Other documentation formats: Inbuilt context driven help
• End-of-contract data extraction: Data may be extracted through analytics functionality or through the use of the APIs.; ; Data can also be extracted via data export
• End-of-contract process: As a SaaS based offering SAP Marketing Cloud provides full technical support and maintenance of the systems within their data centres. This includes all upgrades (performed on a quarterly cycle), bug fixes etc. An exit plan will be determined on a case by case basis, with steps and charges discussed and mutually agreed

Using the service

• Web browser interface: Yes
• Supported browsers:
  • Internet Explorer 11
  • Microsoft Edge
  • Firefox
  • Chrome
  • Safari
  • Opera
• Application to install: No
• Designed for use on mobile devices: Yes
• Differences between the mobile and desktop service: Responsive and adaptive design allow Fiori apps to run on desktop, tablets, smartphones, and hybrid devices. As users switch across devices, Fiori apps automatically accommodate the resolution, image size, and scripting. Users can work how and where they want, regardless of device.
• Service interface: Yes
• User support accessibility: WCAG 2.1 AA or EN 301 549
• Description of service interface: Open APIS
• Accessibility standards: WCAG 2.1 AA or EN 301 549
• Accessibility testing: N/A
• API: Yes
• What users can and can't do using the API: Within Marketing administration, a communication user, communication system and a communication scenario is configured to allow connection via API, to the following artefacts:; ; * Import Campaign Success Data; * Import Master Data and Interactions; * Import of Business Documents (Interactions); * Import of Business Partners (Contacts); * Import Product Categories and Hierarchies; * Import Products and Product Category Assignments; * Marketing – Agreements; * Marketing - Campaign Message Content; * Marketing - Campaigns; * Marketing - Contacts; * Marketing - Corporate Accounts; * Marketing - Coupons; * Marketing - External Recommendations; * Marketing - Interaction Contacts; * Marketing - Interactions; * Marketing - Marketing Location; * Marketing - Offers; * Marketing - Scores; * Marketing - Target Groups; * Marketing Offer Import; * Marketing Programs; * Marketing Survey Integration; * Read Content of Export Files in Campaigns
• API documentation: Yes
• API documentation formats:
  • HTML
  • PDF
• API sandbox or test environment: Yes
• Customisation available: Yes
• Description of customisation: An administrator can customise the following within the service:; ; * Business roles direct the applications and functionality available; * Business scenarios are configured such as marketing areas, the types of campaigns that are executable, how data can be segmented and so on; * Create custom fields and enhancement implementations for specific business contexts; * Create custom business objects with custom logic, user interface, and bespoke applications; * Create custom CDS (core data service) views based on pre-delivered data sources to merge the data from different data sources and rearrange the table fields according to application-specific needs; * Use the Query Designer to create new queries or reuse predefined queries; * Manage the images that are displayed

Scaling

• Independence of resources: Combined with virtualisation, decoupling hardware from the operating system and applications, multi-tenancy occurs when many customers are served on one instance. Virtual machines (VMs) share the hardware environment, and one system can accommodate more than 100 tenants. Using adaptive computing, virtual machines are not shut down to be rescaled or updated, and changes can be made while they are running applications, with minimal downtimes. To enable this, a new VM is prepared and the application is simply “moved” to the new VM. Moving and rescaling VMs dynamically enables resource independence from the demands of other customers using the same service.

Analytics

• Service usage metrics: No

Resellers

• Supplier type: Reseller providing extra support
• Organisation whose services are being resold: SAP

Staff security

• Staff security clearance: Other security clearance
• Government security clearance: Up to Developed Vetting (DV)

Asset protection

• Knowledge of data storage and processing locations: Yes
• Data storage and processing locations: European Economic Area (EEA)
• User control over data storage and processing locations: Yes
• Datacentre security standards: Complies with a recognised standard (for example CSA CCM version 3.0)
• Penetration testing frequency: At least every 6 months
• Penetration testing approach: Another external penetration testing organisation
• Protecting data at rest:
  • Physical access control, complying with SSAE-16 / ISAE 3402
  • Encryption of all physical media
  • Scale, obfuscating techniques, or data storage sharding
• Data sanitisation process: Yes
• Data sanitisation type: Explicit overwriting of storage before reallocation
• Equipment disposal approach: Complying with a recognised standard, for example CSA CCM v.30, CAS (Sanitisation) or ISO/IEC 27001

Data importing and exporting

• Data export approach: Data export in Marketing is primarily achieved by exporting target group members to CSV file for use in 3rd party / external campaign execution. This can be achieved from within the target group itself or from within campaign management as an action.; ; Within segmentation it is also possible to export entities by selecting the data type for preview and using the "export to CSV" feature.; ; Finally, data can be transferred to other systems through integration as part of standard marketing activity e.g. creating leads in SAP Cloud for Customer as part of a campaign.
• Data export formats: CSV
• Data import formats: CSV

Data-in-transit protection

• Data protection between buyer and supplier networks:
  • TLS (version 1.2 or above)
  • IPsec or TLS VPN gateway
  • Other
• Other protection between networks: All SAP Cloud systems are configured to use secure communication in accordance with the protection requirement of the transmitted uses at least 128-bit symmetric key or 2,048-bit asymmetric key, as well as strong and internationally recognized algorithms.
• Data protection within supplier network:
  • TLS (version 1.2 or above)
  • IPsec or TLS VPN gateway
  • Legacy SSL and TLS (under version 1.2)

Availability and resilience

• Guaranteed availability: System availability SLA is 99.5% system availability during each calendar month for production versions.; ; Credits are 2% of Monthly Subscription Fees for each 1% below 99.5% System Availability, not to exceed 100% of Monthly Subscription Fees
• Approach to resilience: SAP data centres have the following features to ensure continuity of service:; * Redundant additional power network in case of power outage; * Backup batteries and generators; * Redundant additional coolant systems in case of coolant system failure; * Redundant additional internet connection to guarantee connectivity; * Data stored in backup location to save-guard against natural disasters and malicious attacks
• Outage reporting: Where here is a service outage, all affected customers will receive email updates from SAP to their nominated IT representative for each of their affected systems. Details included are the system affected, the date/time of the incident start and when it was resolved, a description of the original issue, details of the root cause, problem resolution and corrective action being taken to prevent repeat occurrences.; ; A public dashboard is also available at https://wiki.hybris.com/display/c4crelease/Service+Availability which shows the current status of the SAP data centres specifically for Hybris Cloud (Germany, USA, Australia, China) along with service statuses for print, email, network and general availability services. A data centre specific history of recent issues is also displayed.

Identity and authentication

• User authentication needed: Yes
• User authentication:
  • 2-factor authentication
  • Public key authentication (including by TLS client certificate)
  • Username or password
  • Other
• Other user authentication: Single Sign-on (SSO)
• Access restrictions in management interfaces and support channels: Access is restricted using assigned business roles and marketing organisational data.; ; Restrictions are contextual (e.g. users can see data relating to them, their team, their territory; managers can see data relating to their team members).; ; Restrictions can be applied for read access, write access, and value help, by marketing engagement and segmentation, team, content types, country and marketing area.
• Access restriction testing frequency: At least every 6 months
• Management access authentication:
  • 2-factor authentication
  • Username or password

Audit information for users

• Access to user activity audit information: Users have access to real-time audit information
• How long user audit data is stored for: User-defined
• Access to supplier activity audit information: Users have access to real-time audit information
• How long supplier audit data is stored for: User-defined
• How long system logs are stored for: At least 12 months

Standards and certifications

• ISO/IEC 27001 certification: Yes
• Who accredited the ISO/IEC 27001: BSI
• ISO/IEC 27001 accreditation date: 20/12/2023
• What the ISO/IEC 27001 doesn’t cover: N/A
• ISO 28000:2007 certification: No
• CSA STAR certification: Yes
• CSA STAR accreditation date: 29/03/2023
• CSA STAR certification level: Level 3: CSA STAR Certification
• What the CSA STAR doesn’t cover: N/A
• PCI certification: No
• Cyber essentials: Yes
• Cyber essentials plus: Yes
• Other security certifications: Yes
• Any other security certifications: CERT UVDB Silver

Security governance

• Named board-level person responsible for service security: Yes
• Security governance certified: Yes
• Security governance standards:
  • CSA CCM version 3.0
  • Other
• Other security governance standards: ISO 27002; SSAE16; SSAE 16 SOC 2; BS 10012; ISAE3402
• Information security policies and processes: Accenture aligns the security for the Hybrid Cloud Service to the global policies of the organisation. Included within those policies are specific guidelines for identifying, reporting, and tracking security related tasks. This is then reviewed by an internal audit and compliance team, and audited by a third party annually.

Operational security

• Configuration and change management standard: Conforms to a recognised standard, for example CSA CCM v3.0 or SSAE-16 / ISAE 3402
• Configuration and change management approach: We align our change management processes to the customer's requirements, however, for internal changes we have a Change advisory Board to review all change requests and approval is only given from the CAB to proceed with any change.
• Vulnerability management type: Conforms to a recognised standard, for example CSA CCM v3.0 or SSAE-16 / ISAE 3402
• Vulnerability management approach: We have an Annual Vulnerability check and based on the findings from that check we create tasks to eliminate any found vulnerabilities.
• Protective monitoring type: Conforms to a recognised standard, for example CSA CCM v3.0 or SSAE-16 / ISAE 3402
• Protective monitoring approach: SAP has Security Information and Event Management systems (SIEM) for analysis, reporting and alerting. All critical systems and infrastructure components within the SAP Cloud need to log relevant data, which is stored for a minimum of six (6) months. This is ensured via the security configuration compliance checks and event monitoring. General security monitoring is performed 24x7 for all activities. Resulting warnings and alerts are processed via ticketing system and critical events are handled according to the incident management process
• Incident management type: Conforms to a recognised standard, for example, CSA CCM v3.0 or ISO/IEC 27035:2011 or SSAE-16 / ISAE 3402
• Incident management approach: All security incidents are submitted to formal event reporting and SAP follows escalation procedures based upon nature and scope of an incident. SAP leverages security incident management processes to enable the restore of service operation as fast as possible, to minimize the adverse impact on business operations, quickly controlling vulnerabilities. Security incidents are monitored and tracked in cooperation with defined communication channels until resolved. A Breach is a confirmed security incident in which sensitive, protected, personally identifiable information (PII) or confidential data is: exposed, transmitted, copied, viewed, stolen or used by an individual or a group unauthorized to do so.

Secure development

• Approach to secure software development best practice: Independent review of processes (for example CESG CPA Build Standard, ISO/IEC 27034, ISO/IEC 27001 or CSA CCM v3.0)

Public sector networks

• Connection to public sector networks: No

Social Value

• Social Value:

  Social Value

  • Fighting climate change
  • Covid-19 recovery
  • Tackling economic inequality
  • Equal opportunity
  • Wellbeing

  Fighting climate change

  Accenture’s environmental strategy supported by our ISO 14001 certification, focuses on three areas to fight Climate Change: running efficient operations that reduce emissions and other impacts; enabling client and supplier sustainability; engaging and influencing our people, leaders, partners, and other stakeholders as throughout targeted activities and initiatives. Influence environmental protection and improvement: ; • Accenture is working to achieve net zero emissions by 2025. We are proud to be largest professional services company aligned to Science Based Targets initiative. ; • Engagement to raise awareness: We will use Carbon Disclosure Project’s (CDP) supply chain tools to promote engagement and sustainable business practices with our suppliers. CDP methods are recognised globally as setting the industry standard for sustainability of supply chains. ; • Co-design/creation: Our ‘Responsible by Design’ framework will guide our work so the solutions we create for each buyer will include environmental protection and will reduce negative effects whilst maximising benefits. ; Additional environmental benefits: ; • Training and education: Our delivery nominated Sustainability Coaches will ensure we are focusing on environmental protection and improvement throughout our work. We will use our Sustainability Quotient (SQ) training to develop our skills and adopt climate smart behaviours. ; • Partnering/collaborating with the community: Engagement with communities throughout call offs will support the delivery of environmental objectives. We will improve our environmental outcomes in call offs through buying locally and ethically, sponsoring local environmental protection events, offering training and apprenticeship schemes, and building environmentally friendly services and products. We will leverage partnerships with bodies such as SciStarter to influence the public to contribute to climate projects. Reporting: ; • We use regular surveys and measurement to identify and implement opportunities to support the environment and tackle climate change. To manage our social value commitments at call offs, we will use www.SocialValuePortal.com, to provide transparent 3rd party verified reporting.

  Covid-19 recovery

  One of Accenture’s core values is Stewardship, which includes helping improve the communities in which we live and work. As such, we are committed to helping local communities to manage and recover from the impact of COVID-19. We are committed to ensuring that the G Cloud 13 contract supports local organisations and communities to manage and recover from the impacts of COVID-19. We will do this by: ; • Supporting local businesses: We will work with small/growing organisations to help optimise and grow their businesses. We will provide access to Accenture Leadership through hosting online workshops providing business mentorship opportunities to SMEs. ; • Investing in people to create opportunity: Accenture will support individuals to maximize their employability through training, apprenticeship, work placements, mentorships, and other initiatives where applicable at call-offs. Our initiatives will develop new skills that can keep them employed, upskilled and resilient in an uncertain job market. Our approach focuses on engaging with those who have been hit hardest by the pandemic in terms of employment opportunities including NEET and young people to enable them to get upskilled. ; • Rebuilding local communities: At call offs, we will invest in supporting local communities to recover from the less tangible effects of COVID-19. Mental health and isolation have become increasingly pressing issues during the pandemic particularly among the socially vulnerable. ; We are committed to supporting local and national charities to rebuild connections between people in the community. Our staff volunteer through our charity network in Leeds, Newcastle and London to create volunteering opportunities for all. Reporting: We use regular surveys and measurement to identify and implement opportunities to support Covid-19 recovery. To manage our social value commitments at call offs, we will use www.SocialValuePortal.com, a leader in social value contract management who will provide transparent 3rd party verified reporting.

  Tackling economic inequality

  Accenture’s commitment in the UK extends beyond the Equality Act’s protected characteristics to include ensuring that individuals from lower socio-economic backgrounds. Entrepreneurship, growth, and business creation: Our established Accenture programmes support social mobility across a range of activities including outreach, work experience, recruitment, progression, and advocacy. ; • Employment: We will continue to offer our world class apprenticeship and graduate programme which provides opportunities for young unemployed people and creates a path to long term employment. The aim of Accenture’s apprenticeship and graduate programmes is to expand our talent pool by finding, training, and developing young people for a career in technology. This is part of our broader commitment to creating entry level opportunities in the technology and digital sectors for those facing greater barriers to entry. ; • Diverse supply chains: We remain dedicated to help develop small, medium and diverse suppliers through our Diverse Supplier Development Programme, Procurement Plus. By standardising and simplifying how we do things, we lower the barrier to entry for diverse SMEs to our supply chain. ; • Making our payments in accordance with the Prompt Payment Code and regularly reporting on the % of payments within 30/60 days. ; • Innovation and disruptive technologies: Accenture’s Innovation Programme - started in 2014, the programme will be used to leverage insights from within the Accenture organisation to resolve our clients’ problems. Our outreach programmes focus on areas of high deprivation across the UK; Skills to Succeed and Accenture's Digital Skills platform have upskilled 573,000 people across various social and economic circumstances, and we have reached over 10,000 young people nationallyTo manage our social value commitments at call offs, we will use www.SocialValuePortal.com, a leader in social value contract management who will provide transparent 3rd party verified reporting.

  Equal opportunity

  Accenture is committed to accelerating equality and creating a work environment where everyone belongs. Our commitment starts at the top with our board and extends across the company. ; • Identifying and tackling inequality in employment, skills and pay: Inclusive and accessible recruitment practices: we provide opportunities appropriate to individuals from different backgrounds and at different stages in their career. We have partnered with a diversity software programme to drive a non-biased recruitment processes removing the need for human screening during the initial candidate sift. ; • We provide a range of learning and employment routes to tackle inequality and give opportunities to young people from disadvantaged backgrounds, including through our Technology Apprenticeship Programme and Movement to Work Scheme. ; • Reducing Gender Pay Gap: we are working towards eliminating gender-based pay disparity.; • Quarterly ethics/ unconscious bias training: all our employees must complete this training. We had global compliance of 99% in 2020. Supporting in-work progression including for those from disadvantaged/ minority groups Training and mentoring opportunities to disadvantaged and under-represented groups is a powerful way to raise their career aspirations and fulfil their potential.; • Our Networks of champions and allies can provide support in development and tailored mentoring for career progression, e.g., our South Asian network recently ran a Women’s Leadership Development workshop covering topics such as ‘Career Progression’. ; • ‘Accent On’ initiatives (such as gender/family/enablement/ethnicity) promote sharing knowledge and understanding to create cohesive and supportive diverse teams where everyone belongs and feels motivated. ; • Reporting: We use regular surveys and measurement to identify inequalities and implement measures to tackle them. To manage our social value commitments at call offs, we will use www.SocialValuePortal.com, a leader in social value contract management who will provide transparent 3rd party verified reporting.

  Wellbeing

  Accenture has responsibility to our employees and the communities we work within to lead in advancing the mental and physical wellbeing agenda. Supporting physical and mental health in the contract workforce: ; • We strive for excellence in relation to support our employees’ Health and Wellbeing (H&W): We actively encourage physical fitness through access to l fitness experiences catering to all levels. ; • Mental Health at Work Pledge – we are committed to upholding a set of standards that improves and supports mental health of our people. We implement the six Mental Health at Work commitment standards through consistent communication, training at all levels, open conversations, workplace conditions/adjustments, routine check-ins via people leads and engagement surveys ; • We offer private medical insurance, including unlimited access to GP appointments, and our Employee Assistance Programme (EAP) including full access to confidential counsellors supporting our employees’ long-term mental health needs via a dedicated 24/7/365 helpline to all staff. ; • Influencing staff, suppliers, customers and communities through delivery of the contract: We will run our Truly Human workshops that focus on wellbeing – Heart (sense of belonging), Mind (mental wellbeing), Body (physical wellbeing) and Soul (sense of purpose); • We pride ourselves on mental health literacy for staff and provide opportunities to learn how to manage mental health effectively by: ; o Providing all staff with a mental health ally; o All staff will complete Mental Health Awareness courses so they can have effective conversations with their teams about metal health. ; • We will leverage Accenture Volunteering Programme to deliver volunteering days to drive positive health and wellbeing impact in community. ; • Reporting: We use regular surveys and measurement on staff wellbeing and explore opportunities to provide best-in-class support. To manage our social value commitments, we use www.SocialValuePortal.com, to provide transparent 3rd party verified reporting.

Pricing

• Price: £95 to £2,240 a unit a day
• Discount for educational organisations: No
• Free trial available: No

Service documents

• Pricing document

  PDF

• Skills Framework for the Information Age rate card

  PDF

• Service definition document

  PDF

• Terms and conditions

  PDF

Request an accessible format

If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at UK.TenderMonitoring@accenture.com. Tell them what format you need. It will help if you say what assistive technology you use.