PAIR
PAIR is a cloud based generative and agentic AI training and workforce adoption platform. It builds role specific AI skills across ChatGPT, Microsoft Copilot, Copilot Cowork, Claude and Claude Cowork, while giving leaders visibility of team capability, adoption, shared workflows, productivity and return on investment.
Features
- Continuously updated AI masterclasses combining expert-led learning with workplace assignments.
- Role specific learning personalised to each learner and organisation
- Training for general purpose enterprise AI tools
- Team View for managers to compare capability, agent ownership
- AI Showcase surfaces best across teams and productising agents
- Admin reporting on adoption, activity, time saved and ROI
- AI licence and token allocation insights for intelligent investment
- AI skills assessment and competency benchmarking across multiple levels
- Personalised recertification and automated feedback as AI tools evolve
- Enterprise SSO, isolated customer tenants and resilient cloud infrastructure
Benefits
- Keeps organisational capability current as generative AI tools evolve
- Provides evidence of adoption, time saved and VfM
- Surfaces valuable use cases for scaling, automation and productisation
- Helps teams turn individual AI experimentation into reusable workflows
- Gives managers visibility of capability gaps, progress and engagement
- Improves productivity by applying AI to real workplace tasks
- Supports consistent performance management and AI skills recertification
- Supports informed decisions on AI licences and token budgets
- Builds organisation wide AI fluency through structured practical learning
- Improves adoption of ChatGPT, Copilot and Claude across workforces
Pricing
- Free trial available
Service documents
Request an accessible format
Framework
G-Cloud 15
Service ID
8 4 8 1 6 3 9 3 6 9 7 8 9 3 1
Contact
PAIR
James Kuht
Telephone: 02045387997
Email: Hello@pairnow.ai
About your service
- Service categories
-
Applications
Content workflow and management
Persuasive content management
- Digital Adoption Platform
- Multi cloud support
- No
Service scope
- Software add-on or extension
- No
- Cloud deployment model
- Public cloud
- Service constraints
- Hosting is limited to public cloud. Private cloud or on-prem deployments are not supported. Service requires continuous internet access (no offline mode, no on-premises version) and cannot operate offline.
- System requirements
-
- Paid ChatGPT/Co-Pilot licenses are recommended but not essential
- This product supports all major modern web browsers
User support
- Email or online ticketing support
- Yes
- Support response times
- Pair responds 24/7 to client questions. Critical requests (for example, a site outage) is responded to within 4 hours, for non-urgent requests the response time is within 1 business day.
- User can manage status and priority of support tickets
- No
- Phone support
- No
- Web chat support
- No
- Onsite support
- No
- Support levels
- Critical requests (for example, a site outage) are responded to within 4 hours 24/7. Non-urgent requests are responded to within 1 business day. There is no extra cost for this support.
- Support available to third parties
- Yes
Onboarding and offboarding
- Getting started
-
Onboarding starts with Pair running a session with the customer’s nominated point of contact. The Pair team walks through the platform’s admin features and explains how to manage the account.
Next, learners are added by the organisation’s administrator or by Pair, depending on the agreed setup. When a learner is added, they receive an email invitation sent by the administrator or by Pair. The link lets the end user create an account and access the platform via a browser.
After creating an account, learners log in and begin onboarding. On first sign-in, users follow the Getting Started flow, selecting their preferred AI tool and completing a short personalisation step. This tailors the masterclass experience to their role so content is relevant. Users are then directed to start the Fundamentals course.
From there, learners use the Pair Hub as their starting point. They can review course content, track progress, update personalisation settings, and stay up to date with new releases.
To support adoption, Pair provides user documentation, including a Getting Started Guide with screenshots and step-by-step instructions. This helps organisation administrators troubleshoot common issues. If further support is needed, organisations have a named point of contact at Pair as first-line support. - Service documentation
- Yes
- Documentation formats
- End-of-contract data extraction
- Users extract their data at the end of the contract by submitting a request to PAIR. PAIR will assist the customer with data access and retrieval using appropriate technical and organisational measures. This includes providing copies of any personal data processed on the customer’s behalf on the platform.
- End-of-contract process
- At the end of the contract customers data is securely erased. There is no additional fee.
- Documentation accessibility standard
- WCAG 2.2 AA
Using the service
- Web browser interface
- Yes
- Supported browsers
-
- Microsoft Edge
- Firefox
- Chrome
- Safari
- Application to install
- No
- Designed for use on mobile devices
- Yes
- Differences between the mobile and desktop service
- PAIR is supported on mobile devices; for the optimal learning experience we recommend using a desktop. A small number of features are intentionally disabled on mobile where the smaller form factor would impair usability.
- Service interface
- Yes
- User support accessibility
- WCAG 2.2 AA
- Description of service interface
-
Yes. PAIR provides a web‑based service interface accessible via standard web browsers.
The platform includes a full web frontend, delivering dashboards, personalised learning paths, masterclasses, assignments, admin views, and AI‑driven features. - Accessibility standards
- WCAG 2.2 AA
- Accessibility testing
-
We have not yet conducted formal usability testing sessions with end users who rely on assistive technologies. However, accessibility has been embedded into our design and development process from the outset. We test against WCAG 2.2 AA criteria using industry-standard automated tools (such as Lighthouse) alongside structured manual testing, including keyboard-only navigation, screen reader compatibility checks, zoom up to 200%, colour contrast validation, and captioning for video content.
We recognise that testing with users of assistive technology provides insights that automated and internal testing alone cannot fully capture. As such, we consider this an important next step and are committed to undertaking user testing with assistive technology users as part of our ongoing accessibility improvement programme. - API
- No
- Customisation available
- Yes
- Description of customisation
-
User-level personalisation: Every learner can tailor their Masterclass experience to their specific role, industry and individual focus areas. This generates role-specific exercises and personalised feedback.
Organisational-level customisation: Administrators can configure a dedicated tenant environment with: custom URL and branded domain, personalised landing page reflecting organisational branding and priorities, SSO and bespoke authentication arrangements, organisation-specific LLM audit logging and usage reporting and configurable user permissions and access controls.
Scaling
- Independence of resources
- PAIR prevents users from being affected by demand from other customers through a combination of isolated production environments, a hybrid multi‑tenant architecture with segregated databases, globally distributed load balancing, and managed Azure services that automatically scale. The platform benefits from 24/7 monitoring, proactive load testing, and zero‑downtime deployments, ensuring stable performance even under variable or high load.
Analytics
- Service usage metrics
- Yes
- Metrics types
- PAIR provides service usage metrics in an administrator dashboard, including adoption/activation, learning progress and completion, productivity (time saved), quality‑of‑work uplift, fulfilment indicators and combined impact snapshots/ROI views for leadership.
- Reporting types
-
- Real-time dashboards
- Reports on request
- Resource tagging
- No
- FOCUS resource tagging
- No
Resellers
- Supplier type
- Not a reseller
Staff security
- Staff security clearance
- Conforms to BS7858:2019
- Government security clearance
- Developed Vetting (DV)
Asset protection
- Knowledge of data storage and processing locations
- Yes
- Data storage and processing locations
-
- United Kingdom
- European Economic Area (EEA)
- Other locations
- User control over data storage and processing locations
- No
- Datacentre security standards
- Managed by a third party
- Penetration testing frequency
- At least once a year
- Penetration testing approach
- ‘IT Health Check’ performed by a CHECK service provider
- Protecting data at rest
-
- Physical access control, complying with SSAE-18 / ISAE 3402
- Encryption of all physical media
- Data sanitisation process
- Yes
- Equipment disposal approach
- A third-party destruction service
- Data sanitisation type
- Data Erasure
Data importing and exporting
- Data export approach
- The PAIR platform provides a learner data export service to organisation administrators, in the form of a CSV file. This contains key learner progress data, allowing administrators to use this data within their own workflows directly.
- Data export formats
- CSV
- Data import formats
- Other
- Other data import formats
-
- Learner data grows as users engage with the platform
- Learners submit assessments into the platform via PDF
Data-in-transit protection
- Data protection between buyer and supplier networks
- TLS (version 1.2 or above)
- Data protection within supplier network
- TLS (version 1.2 or above)
Availability and resilience
- Guaranteed availability
- Pair commits to a 99.9% monthly service availability SLA. If availability falls below this threshold in any calendar month, the customer will be eligible for service credits equal to 3% of the monthly fee for each full 1% of availability below the SLA, capped at 15% of the monthly fee
- Approach to resilience
-
PAIR’s service is designed for resilience using proven public cloud infrastructure and standard platform reliability practices. The platform is hosted on resilient public cloud providers (predominantly Microsoft Azure, with limited use of Google Cloud Platform for specific services) and is built using managed platform services with horizontal autoscaling to handle changes in demand.
Data resilience is provided through multi-region storage replication and managed backup strategies, including regular automated backups and immutable backup copies. Pair proactively load tests the platform, operates continuous monitoring and alerting to detect and respond to degrading performance, and maintains a documented Business Continuity and Disaster Recovery approach.
Resilience and recovery arrangements are regularly reviewed and exercised to ensure the platform can be restored in the event of an incident. - Outage reporting
- Pair operates a structured approach to outage communication using clear, multi-channel updates. In the event of a confirmed major incident, affected customers are notified promptly via email and in-app messaging, with regular status updates provided until resolution. Incidents are managed internally through defined escalation, coordination, and incident logging processes.
Identity and authentication
- User authentication needed
- Yes
- User authentication
-
- Multi-Factor Authentication (MFA)
- Username or password
- Access restrictions in management interfaces and support channels
-
User authentication is conducted using Multi-Factor Authentication and Username or password. PAIR restricts access to management interfaces through enforced Multi-Factor Authentication (MFA) for all users, with MFA and device-compliance checks mandatory for privileged accounts. Access is controlled via Role-Based Access Control using Entra ID security groups aligned to defined job roles and least-privilege principles, with quarterly access reviews.
Administrative access requires separate, dedicated admin accounts, monitored via Azure Activity Logs and Entra ID audit trails. - Access restriction testing frequency
- At least every 6 months
- Management access authentication
-
- Multi-Factor Authentication (MFA)
- Username or password
Audit information for users
- Access to user activity audit information
- Users contact the support team to get audit information
- How long user audit data is stored for
- User-defined
- Access to supplier activity audit information
- Users contact the support team to get audit information
- How long supplier audit data is stored for
- User-defined
- How long system logs are stored for
- User-defined
Security governance
- Named board-level person responsible for service security
- Yes
- Security governance certified
- Yes
- Security governance standards
- Other
- Other security governance standards
- Cyber Essentials Plus. Pair working towards ISO 27001 certification throughout 2026.
- Information security policies and processes
- PAIR maintains a comprehensive information security framework covering governance, access control, secure development, monitoring, incident response, and business continuity. Core policies include information security, access control, change management, incident response, risk management, and disaster recovery, all maintained under a documented security and data‑protection programme. Security is embedded into PAIR’s SDLC, with mandatory peer reviews, static analysis checks, and rigorous testing to ensure application and infrastructure integrity. Staff with access to personal data undergo BPSS screening, and access is granted on least‑privilege principles with MFA enforced for administrative actions. Continuous monitoring, vulnerability scanning, and patching ensure emerging risks are addressed promptly. The Incident Response Plan establishes rapid escalation to senior leadership, mandatory incident logging, and clear communication procedures for user‑impacting events. Regular backups support recovery, and PAIR maintains a full BCDR plan. Overall, governance is enforced through documented controls, automation, monitoring, and structured reporting.
- Software Security Code of Practice
- No
Operational security
- Configuration and change management standard
- Supplier-defined controls
- Configuration and change management approach
- PAIR uses a structured configuration and change‑management process embedded in its secure SDLC. All application and infrastructure changes follow a defined SDLC with security and compliance integrated from design through deployment, and every code change undergoes mandatory peer review and static analysis before release. Components are tracked throughout their lifetime using Infrastructure‑as‑Code and environment‑specific configuration, ensuring consistent, auditable deployment. Changes are assessed for security impact through staged testing (unit, integration, staging), formal change‑management policies, and continuous monitoring for anomalies or regressions.
- Vulnerability management type
- Supplier-defined controls
- Vulnerability management approach
- PAIR manages vulnerabilities through continuous monitoring, automated scanning and timely patching. Regular vulnerability scanning and anomaly detection are used to identify potential threats across infrastructure and applications. Within the secure SDLC, automated tools detect CVEs in third‑party dependencies during development and deployment. Patches are applied promptly based on risk, following timely application of patches in accordance with industry norms. Threat intelligence comes from CVE feeds surfaced through automated scanners, Azure Monitor, Defender for Cloud, App Insights, and continuous security monitoring built into PAIR’s cloud environment.
- Protective monitoring type
- Supplier-defined controls
- Protective monitoring approach
-
Pair operates continuous protective monitoring across its platform to identify security events, anomalous behaviour, and potential indicators of compromise. Monitoring and alerting are used to support timely detection and investigation of issues affecting the confidentiality, integrity, or availability of the service.
Security-related events are handled through defined incident management and escalation processes, with appropriate technical response, logging, and customer communication where required. - Incident management type
- Supplier-defined controls
- Incident management approach
-
Pair operates a documented incident management process covering service outages, data loss, suspicious activity, and unauthorised access. Incidents are handled through defined detection, escalation, investigation, and resolution procedures, with clear ownership and accountability throughout the incident lifecycle.
Incidents are formally logged, with records capturing timelines, actions taken, and outcomes. Where an incident impacts customers, Pair follows a structured communication approach to ensure timely, coordinated, and appropriate updates until resolution. - Post-quantum cryptography secure
- No
Secure development
- Approach to secure software development best practice
- Supplier-defined process
Public sector networks
- Connection to public sector networks
- No
Pricing
- Discount for educational organisations
- No
- Free trial available
- Yes
- Description of free trial
- Pair offers a free module for users to trial.
Discount percentage by annual call-off contract value (excluding VAT)
- Less than £250,000
- 0%
- Between £250,000 and £500,000
- 6%
- Between £500,001 and £1,000,000
- 12%
- Between £1,000,001 and £2,500,000
- 20%
- Between £2,500,001 and £5,000,000
- 30%
- Over £5,000,001
- 35%
Non-mandatory Standards and certifications
- ISO/IEC 27001 certification
- No
- ISO 28000:2022 certification
- No
- ISO 9001 certification
- No
- Quality management systems (QMS)
- No
- CSA STAR certification
- No
- PCI certification
- No
- Cyber essentials
- Yes
- Please provide your Cyber Essentials Certificate Number
- 73e29515-f69b-4e98-8a40-53ece4895d8c
- Cyber essentials plus
- Yes
- Please provide your Cyber Essentials Plus Certificate Number
- 0ebb9f98-9f0c-4499-8404-8218c8f4c1fd
- Other security certifications
- No
Social value
- Section B - Commitment for Future: Delivery
-
-
Mission: Kick start economic growth. To secure the highest sustained growth in the G7 - with good jobs and productivity growth in every part of the country making everyone, not just a few, better off.
Policy Outcome 1: Fair work: That offers fair wages and good working conditions. Help people get a job, stay in work, and progress in their careers, with good employment opportunities across the country. Notes: Where there is a large proportion of labour costs in the contract, commercial teams should consider MAC in Outcome 1 as a priority
- Providing opportunities for, and measuring and monitoring of, staff workforce conditions over time, including employee engagement, involvement in decision-making and satisfaction and adapting to any changes in the results, with clear processes for acting on issues identified
-