MRI SOFTWARE LIMITED

MRI OnLocation Footfall Analysis

MRI OnLocation uses Artificial Intelligence (AI) and machine learning to track physical behaviours inside and outside of locations and provide actionable insights on footfall to help businesses maximise the value of their space. It enables faster decision-making for retailers, hospitality operators, shopping centres, high streets, and commercial office space.

Features

• External footfall monitoring of High Streets, Town and City Centres
• Vehicle counting and classification in external locations
• Benchmarking footfall data sets both regionally and nationally
• AI video based machine learning analytics
• Live data and verified processed data sets
• Footfall/occupancy monitoring of indoor environments - libraries, offices, cafes
• Demographics functionality providing age and gender
• Dwell time and queue time analysis
• Trusted by major global brands, Government and academia
• Range of reporting options including PDF reports and API feed

Benefits

• Understand how your location is performing through footfall traffic analysis
• Put footfall into context by comparing regional and national benchmarks
• Demonstrate ROI on events, funding and investments made
• No requirement for data connection, hardware stands alone with 4G
• Understand the impact of change through indepth data analysis
• Clear and concise automated PDF reporting and online dashboard
• Use with other data sets like energy to reduce costs
• Evidence based decision making and support BID funding applications
• Fully validated data by AI and human validation team
• Expert team to devise a system to meet client needs

Service documents

• Pricing document

  PDF

• Service definition document

  PDF

• Terms and conditions

  PDF

Request an accessible format

If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at tenders@mrisoftware.com. Tell them what format you need. It will help if you say what assistive technology you use.

Framework

G-Cloud 15

Service ID

979178730685478

Contact

Claire Brown
020 3861 7100
tenders@mrisoftware.com

About the service

• Service categories:

  Applications

  Production and operations

  • Other operations

  Service industry and public sector operations

  • Other
• Multi cloud support: No

Service scope

• Software add-on or extension: No
• Cloud deployment model: Public cloud
• Service constraints: The elements we require and are not included (unless otherwise stated):; • Dedicated 24/7 power supply to each device; • Uninhibited access to each location i.e., roof, retailer or IDF room; • Installation permissions required from the building or asset owner/tenant. Client to arrange permissions for install and hosting at each location where required. MRI Software can support with the permissions process (Fee applies); • Replacement of hardware due to third party take down, damage or vandalism; • Additional permissions such as highway permits, legal fees or costs associated with installation or future maintenance
• System requirements:
  • Applicable hardware devices - cameras
  • Dedicated 24/7 power supply to each device
  • Replacement of hardware is client managed
  • Additional permissions such as highway permits

User support

• Email or online ticketing support: Yes
• Support response times: MRI’s Global Client Support group will make every reasonable effort to ensure that submitted cases are assigned the proper level of Severity. Submitted cases will be responded to in the order in which they are received, with consideration given for higher Severity levels. Response; Time is the time it takes before a Global Client Support agent makes initial contact with the individual who submitted case.; Bundled Service; (Normal Priority 6 Hours,; Serious Priority 3 hours,; Critical Priority Live Call Only); Concierge Standard; (Normal Priority 4 Hours,; Serious Priority 2 hours,; Critical Priority Live Call Only)
• User can manage status and priority of support tickets: Yes
• Online ticketing support accessibility: WCAG 2.2 AA
• Phone support: Yes
• Phone support availability: 9 to 5 (UK time), Monday to Friday
• Web chat support: Yes
• Web chat support availability: 24 hours, 7 days a week
• Web chat support accessibility standard: WCAG 2.2 AA
• Web chat accessibility testing: MRI uses AI-driven automation to evaluate athe ccessibility and trustworthiness of applications,
• Onsite support: Yes, at extra cost
• Support levels: We include support within our annual fee. Support includes a named Account Manager and a Client Support Helpdesk. The Client Support Helpdesk also serves as the point of contact for all cloud and application support requests from trained users. Cases and incidents can be recorded and viewed in the myMRI portal on a 24/7 basis. The myMRI Portal provides clients with information on support cases, regardless of whether a call is logged via a phone call or via the portal. Various information, documentation, forums and resources are also available on the portal. ; ; Any service-level incidents are managed internally within our CRM system as well as alerting clients utilizing the MRI Statuscast service (https://mrisoftware.statuscast.com/). ; ; Statuscast is a service that provides clients with a mechanism to subscribe to alerting based on applicable applications, where they will receive alerts on any incidents within the cloud systems if they occur. StatusCast also provides functionality for clients to report an outage, as well as receive updates on application releases.
• Support available to third parties: Yes
• AI chatbot: Yes

Onboarding and offboarding

• Getting started: The solution is fully hosted and managed by MRI. We provide access to the MRI OnLocation Analyser, along with standard PDF reports delivered to your inbox via email.; ; The elements we require and are not included (unless otherwise stated):; • Dedicated 24/7 power supply to each device; • Uninhibited access to each location i.e., roof, retailer or IDF room; • Installation permissions required from the building or asset owner/tenant. Client to arrange permissions for install and hosting at each location where required. MRI Software can support with the permissions process (Fee applies); • Replacement of hardware due to third party take down, damage or vandalism; • Additional permissions such as highway permits, legal fees or costs associated with installation or future maintenance
• Service documentation: No
• End-of-contract data extraction: It is unlikely that there will be data to return at the end of the contract due to the nature of the solution. However, if there is, at the end of the service, we can extract any required data and issue it to the client using an agreed-upon secure method.
• End-of-contract process: The solution will be decomissioned.

Using the service

• Web browser interface: Yes
• Supported browsers:
  • Microsoft Edge
  • Firefox
  • Chrome
  • Safari
  • Opera
• Application to install: No
• Designed for use on mobile devices: No
• Service interface: No
• User support accessibility: WCAG 2.2 AA
• API: No
• Customisation available: No

Scaling

• Independence of resources: Our SaaS utilises VMware to provide a high availability architecture using clustered hosting resources (vCPU, RAM, Storage). Continual monitoring and analysis ensures resources are available to support current and future growth of customer systems. Each customer has dedicated virtual images (Application and Database Server) with appropriate resource reservations (vCPU, RAM, Storage) according to user and business process needs.

Analytics

• Service usage metrics: No

Supplier type

• Supplier type: Not a reseller

Staff security

• Staff security clearance: Other security clearance
• Government security clearance: Developed Vetting (DV)

Asset protection

• Knowledge of data storage and processing locations: Yes
• Data storage and processing locations:
  • United Kingdom
  • European Economic Area (EEA)
  • Other locations
• User control over data storage and processing locations: No
• Datacentre security standards: Managed by a third party
• Penetration testing frequency: At least once a year
• Penetration testing approach: Another external penetration testing organisation
• Protecting data at rest: Physical access control, complying with another standard
• Data sanitisation process: Yes
• Equipment disposal approach: A third-party destruction service
• Data sanitisation type: Deleted data can’t be directly accessed / Cryptographic Erasure

Data importing and exporting

• Data export approach: Minimal end user data is stored in the system and all may be removed using copy and paste from their user device from within the portal with minimal effort.
• Data export formats:
  • CSV
  • ODF
• Data import formats:
  • CSV
  • ODF

Data-in-transit protection

• Data protection between buyer and supplier networks: TLS (version 1.2 or above)
• Data protection within supplier network: TLS (version 1.2 or above)

Availability and resilience

• Guaranteed availability: We use commercially reasonable efforts to ensure availability twenty -four (24) hours a day, seven (7) days a week, except for: (a) planned downtime (of which we provide adequate notice and will schedule to the extent practicable during the weekend hours), or (b) any unavailability caused by circumstances beyond our reasonable control, including without limitation, Force Majeure events or internet service provider failures or delays. We host our solution in a UK-based Tier 3 data centre that is designed to deliver high availability.
• Approach to resilience: Available on request
• Outage reporting: Salesforce support desk is used to manage customer / support interaction for specific customer system issues. E-mail advisories are in place and used to alert multiple customers / contacts of unplanned outages.

Identity and authentication

• User authentication needed: Yes
• User authentication:
  • Multi-Factor Authentication (MFA)
  • Username or password
• Access restrictions in management interfaces and support channels: Access to our systems and data is controlled through a formal process beginning with a formal notification from management. Each user is provided with a unique user ID for systems so that users can be linked to and made responsible for their actions. Access to is given through the provision of a unique account and complex password. The job function of the user decides the level of access the employee has to data. Vendor default accounts and passwords for our the systems are changed at the time of provisioning and unnecessary services and user/system accounts are disabled.
• Access restriction testing frequency: At least every 6 months
• Management access authentication:
  • Multi-Factor Authentication (MFA)
  • Public key authentication (including by TLS client certificate)
  • Username or password

Audit information for users

• Access to user activity audit information: Users contact the support team to get audit information
• How long user audit data is stored for: Between 6 months and 12 months
• Access to supplier activity audit information: Users contact the support team to get audit information
• How long supplier audit data is stored for: Between 6 months and 12 months
• How long system logs are stored for: Between 6 months and 12 months

Security governance

• Named board-level person responsible for service security: Yes
• Security governance certified: Yes
• Security governance standards: ISO/IEC 27001
• Information security policies and processes: Data centre Infrastructure and associated services are managed according to ISO 27001. ontrols and processes. Solution security and processes are used to manage the application platform. All activities are undertaken in accordance with our information security management system policies, processes and procedures.
• Software Security Code of Practice: Yes

Operational security

• Configuration and change management standard: Supplier-defined controls
• Configuration and change management approach: Our SaaS service is managed according to ISO 27001 including platform patching (e.g. non-production testing, sign off), risk assessment and corrective action tracking. The product suite is developed using a code vault , allowing code changes to be tracked at line level. Executables are built from the code vault and subjected to separate development and system test cycles within dedicated non-customer environments. Releases to customer environments are authorised by the customer via a release notice and sign-off test plan. External penetration testing is undertaken frequently and the product suite is undergoes penetration testing regularly.
• Vulnerability management type: Supplier-defined controls
• Vulnerability management approach: Vulnerabilities to the datacenter are managed according to ISO 27001 controls and processes which allows the risk to be tracked throughout its lifecycle (identification, assessment and treatment). Regular scheduled maintenance is undertaken to ensure that the technical platform is routinely patched to the latest available security guidelines/ patches. Essential maintenance may be undertaken at short notice subject to a risk assessment, to ensure that critical vulnerabilities are addressed in a timely fashion and outside of regular scheduled maintenance as and when required.
• Protective monitoring type: Supplier-defined controls
• Protective monitoring approach: Protective monitoring and the associated responses are managed according to ISO 27001 controls and processes utilising a mixture of automated features at device level (e.g. automated blocking) and manual interaction based on alerts (e.g. investigation prior to intervention).
• Incident management type: Supplier-defined controls
• Incident management approach: Incidents are managed according to ISO 27001 controls and processes that include a defined "Security data breached and Incident Response Plan" including reporting mechanisms for both Information Technology and physical security incidents, incident logging, communication to internal and external parties, escalation, reporting, implementation of preventative actions, and ongoing improvement.
• Post-quantum cryptography secure: Yes

Secure development

• Approach to secure software development best practice: Conforms to a recognised standard, but self-assessed

Public sector networks

• Connection to public sector networks: No

Pricing

• Discount for educational organisations: No
• Free trial available: No

Discount percentage by annual call-off contract value (excluding VAT)

• Less than £250,000: 0%
• Between £250,000 and £500,000: 0%
• Between £500,001 and £1,000,000: 0%
• Between £1,000,001 and £2,500,000: 0%
• Between £2,500,001 and £5,000,000: 0%
• Over £5,000,001: 0%

Standards and certifications

• ISO/IEC 27001 certification: Yes
• ISO/IEC 27001 accredited by: Schellman
• ISO/IEC 27001 accreditation date: Thursday 4 December 2025
• What the ISO/IEC 27001 doesn’t cover: MRI has a number of separate ISO 27001 certifications covering a number of different solutions and hosting environments. However, not all of our solutions are covered by these certifications.
• ISO 28000:2022 certification: No
• ISO 9001 certification: No
• Quality management systems (QMS): Yes
• CSA STAR certification: No
• PCI certification: No
• Cyber essentials: Yes
• Cyber Essentials Certificate Number: Ca5535b7-d879-43af-807e-2fd63222a772
• Cyber essentials plus: Yes
• Cyber Essentials Plus Certificate Number: 8b90bd0e-99b7-4c8f-a863-e742eecf1be4
• Other security certifications: Yes
• Any other security certifications:
  • SOC 1 Type 2
  • SOC 2 Typw 2

Social value

• Mission: Kick start economic growth:

  To secure the highest sustained growth in the G7 - with good jobs and productivity growth in every part of the country making everyone, not just a few, better off.

  Policy Outcome 1: Fair work: That offers fair wages and good working conditions. Help people get a job, stay in work, and progress in their careers, with good employment opportunities across the country. Notes: Where there is a large proportion of labour costs in the contract, commercial teams should consider MAC in Outcome 1 as a priority

  • New or retained jobs on the contract workforce in the relevant area that meet the criteria set out in MAC 1b, 1c and 1d
  • Providing opportunities for, and measuring and monitoring of, staff workforce conditions over time, including employee engagement, involvement in decision-making and satisfaction and adapting to any changes in the results, with clear processes for acting on issues identified
  • Plans to engage the contract workforce in deciding the most important workplace issues to address
  • Ensuring new workers are informed of their right to join a trade union
  • Monitoring of employee engagement rates (by protected characteristic) and, where necessary, the development of actions to ensure all voices are heard across the diversity of the workforce
  • Employment contracts that reflect actual hours worked; steps taken to ensure employees understand their contracts and have the ability to review and adjust them if actual hours regularly exceed contracted hours
  • Activities that support an environment where staff are educated about, and feel empowered to, address their physical wellbeing
  • Activities that support an environment where staff are educated about and feel empowered to report and address bullying and harassment
  • Activities to cascade good practice on fair working conditions throughout the supply chain
  • Offer a pay and leave entitlement to all eligible staff who become kinship carers, ideally equivalent to statutory adoption pay and leave
  • Payment of more than the National Minimum Wage or National Living Wage (as appropriate) to the contract workforce
  • Monitoring and reporting of gender and ethnicity pay gaps and plans to address them where necessary
  • Entitlement to sick pay for the contract workforce, with provision in place for any staff who do not meet the earnings threshold for statutory sick pay, payment of sick pay from day one of absence and payment of staff on the contract workforce who are off sick a replacement income of 100% of their usual earnings for as long as possible
  • Understanding of in-work progression issues affecting the market, industry or sector relevant to the contract, and in the supplier’s own organisation and those of its key sub-contractors
  • Measures to support in-work progression to help people in the contract workforce, to move into higher paid work by developing new skills relevant to the contract
  • Support for the contract workforce by providing career advice, and providing opportunities for staff working on the contract with in-work progression career development into known skills shortages or high growth areas
  • Understanding of the modern slavery risks and issues affecting the market, industry, sector or country (of origin or of source) relevant to the contract, and the workforce in the supplier’s own organisation and those of its key subcontractors

Service documents

• Pricing document

  PDF

• Service definition document

  PDF

• Terms and conditions

  PDF

Request an accessible format

If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at tenders@mrisoftware.com. Tell them what format you need. It will help if you say what assistive technology you use.