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GoodMaps Inc.

GoodMaps

GoodMaps offers an advanced, infrastructure-free positioning and wayfinding platform that enhances accessibility and efficiency in any environment. Available through a browser-based service, dedicated app, or a variety of integrations, GoodMaps enables seamless built environment navigation – empowering users to move confidently while helping organizations create smarter and more inclusive spaces.

Features

  • Infrastructure-free indoor positioning using LiDAR and camera.
  • Turn-by-turn, audio-first indoor wayfinding for all users.
  • Accessible, step-free routing prioritizing mobility and vision needs.
  • Self-service venue mapping with Scan & Go smartphone app.
  • GoodMaps Web: embedded interactive 3D maps for websites.
  • Dot lightweight SDK embeds positioning inside existing venue apps.
  • Real-time map management and updates in GoodMaps Studio.
  • Supports GoodMaps and IMDF maps for flexible deployments.
  • Multi-language, screen-reader-friendly navigation experience.
  • QR and link handoff between Web, Dot, and mobile apps.

Benefits

  • Reduce wayfinding questions so staff focus on priorities.
  • Shorten deployment timelines by mapping venues in weeks.
  • Cut mapping costs by removing beacon hardware dependencies.
  • Quickly update points of interest as spaces change.
  • Improve accessibility compliance with inclusive, step-free navigation.
  • Empower visitors to navigate independently without staff escorts.
  • Centralize map editing in one digital source of truth.
  • Control who can access sensitive facility map data.
  • Boost visitor satisfaction with smoother, less stressful journeys.
  • Let smaller venues self-scan and iterate layouts anytime.

Pricing

  • Education pricing available

Service documents

Request an accessible format
If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at neil.barnfather@goodmaps.com. Tell them what format you need. It will help if you say what assistive technology you use.

Framework

G-Cloud 15

Service ID

9 9 3 7 5 9 2 6 7 7 9 3 5 0 1

Contact

GoodMaps Inc. Neil Barnfather
Telephone: 07900908070
Email: neil.barnfather@goodmaps.com

About your service

Service categories

Applications

Production and operations

  • Other operations
Multi cloud support
Yes

Service scope

Software add-on or extension
No
Cloud deployment model
  • Public cloud
  • Private cloud
  • Hybrid cloud
Service constraints
N/A
System requirements
None.

User support

Email or online ticketing support
Yes
Support response times
Weekdays 7am – 10pm, initial response within one hour. Reduced coverage on weekends.
User can manage status and priority of support tickets
Yes
Online ticketing support accessibility
WCAG 2.2 AA
Phone support
Yes
Phone support availability
9 to 5 (UK time), Monday to Friday
Web chat support
No
Onsite support
Yes
Support levels
Initially account management and customer success via email, with escalation to appropriate internal teams when required. On site diagnostics and problem solving if necessary.
Support available to third parties
Yes

Onboarding and offboarding

Getting started
GoodMaps supports new users with both in-app guidance and online resources.

The GoodMaps app includes a built‑in tutorial that walks users through key navigation features the first time they use the service and can be revisited later as needed. In addition, the Connect knowledge hub at https://connect.goodmaps.com provides searchable knowledge base articles, how‑to guides, and supporting documentation so users and venue teams can learn features, troubleshoot issues, and onboard at their own pace.
Service documentation
Yes
Documentation formats
HTML
End-of-contract data extraction
N/A/ No end user data is collected.
End-of-contract process
Support for computer vision modelling and maps is disabled, and this data is either deleted or retained, subject to the customer’s choice.
Documentation accessibility standard
WCAG 2.2 AA

Using the service

Web browser interface
Yes
Supported browsers
  • Microsoft Edge
  • Firefox
  • Chrome
  • Safari
  • Opera
  • Other
Application to install
Yes
Compatible operating systems
  • Android
  • IOS
Designed for use on mobile devices
Yes
Differences between the mobile and desktop service
GoodMaps mobile apps provide real-time, turn-by-turn, voice-guided indoor navigation from your live position, including accessible routing, haptics, and screen‑reader support, while the desktop and web experience focuses on browser-based venue exploration, POI search, and route preview, and is typically used for planning or kiosk displays rather than full live navigation, which is handed off to the mobile app.
Service interface
Yes
User support accessibility
WCAG 2.2 AA
Description of service interface
Via a dedicated app, web map, or integration into third-party apps.
Accessibility standards
WCAG 2.2 AA
Accessibility testing
Yes, see: https://goodmaps.com/research/
API
Yes
What users can and can't do using the API
Buyers can emulate the functionality of our proprietary in-house app.
API documentation
Yes
API documentation formats
  • HTML
  • PDF
  • Other
API sandbox or test environment
Yes
Customisation available
Yes
Description of customisation
Our core technology offering is visual positioning, which can be applied to an extensive range of applications – including navigation and wayfinding – but is essentially unrestricted, subject only to environmental suitability.

Scaling

Independence of resources
We provide elastic, real-time clustering that automatically scales in response to usage.

Analytics

Service usage metrics
Yes
Metrics types
Weekly aggregated usage of the Saas platform on a per-venue basis. To include usage of the platform, route ratings, and top destinations.
Reporting types
Real-time dashboards
Resource tagging
No
FOCUS resource tagging
No

Resellers

Supplier type
Not a reseller

Staff security

Staff security clearance
Other security clearance
Government security clearance
Baseline Personnel Security Standard (BPSS)

Asset protection

Knowledge of data storage and processing locations
Yes
Data storage and processing locations
  • United Kingdom
  • European Economic Area (EEA)
  • Other locations
User control over data storage and processing locations
Yes
Datacentre security standards
Complies with a recognised standard (for example CSA CCM version 4.0)
Penetration testing frequency
At least once a year
Penetration testing approach
Another external penetration testing organisation
Protecting data at rest
Physical access control, complying with CSA CCM v4.0
Data sanitisation process
Yes
Equipment disposal approach
A third-party destruction service
Data sanitisation type
  • Explicit overwriting of storage before reallocation / Secure Erase
  • Physical Destruction / Hardware containing data is completely destroyed

Data importing and exporting

Data export approach
We have no identifiable user data.
Data export formats
Other
Other data export formats
N/A for users
Data import formats
Other
Other data import formats
N/A for users

Data-in-transit protection

Data protection between buyer and supplier networks
TLS (version 1.2 or above)
Data protection within supplier network
TLS (version 1.2 or above)

Availability and resilience

Guaranteed availability
99.5% uptime SLA
Approach to resilience
Available on request.
Outage reporting
https://status.goodmaps.com

Identity and authentication

User authentication needed
No
Access restrictions in management interfaces and support channels
We enforce multi-factor authentication (MFA) for all privileged and support access, and do not allow shared accounts or generic logins.
Access restriction testing frequency
At least once a year
Management access authentication
Multi-Factor Authentication (MFA)

Audit information for users

Access to user activity audit information
No audit information available
Access to supplier activity audit information
No audit information available
How long system logs are stored for
Between 1 month and 6 months

Security governance

Named board-level person responsible for service security
Yes
Security governance certified
No
Security governance approach
GoodMaps follows recognised industry software security best practices and aligns with the UK Software Security Code of Practice principles, alongside widely adopted secure development and cloud security standards.
Information security policies and processes
Available on request.
Software Security Code of Practice
Yes

Operational security

Configuration and change management standard
Supplier-defined controls
Configuration and change management approach
Our configuration and change management processes follow industry best practices and are built around automation, review, and traceability. Application and infrastructure configurations are defined as code and stored in version-controlled repositories, with changes implemented through CI/CD pipelines. All non-trivial changes are peer reviewed, tested in pre-production environments, and require approval before deployment to production. We maintain audit trails for configuration and code changes, apply segregation of duties for sensitive updates, and use monitoring and alerting to detect and roll back problematic changes quickly.
Vulnerability management type
Supplier-defined controls
Vulnerability management approach
Our vulnerability management approach is proactive, automated, and risk-based. We run regular authenticated vulnerability scans across our infrastructure and applications, supplemented by periodic penetration testing. Identified issues are triaged using industry-standard severity ratings (for example CVSS), prioritised based on asset criticality and exploitability, and tracked through to remediation in our ticketing workflow. Patching and configuration fixes are deployed via our standard change management and CI/CD processes, with post-remediation validation scans to confirm closure and reduce the window of exposure.
Protective monitoring type
Supplier-defined controls
Protective monitoring approach
Our protective monitoring approach combines centralised logging, real-time alerting, and regular review. Security‑relevant events from infrastructure, applications, and access controls are collected into a central logging platform, where they are retained for forensic analysis and compliance needs. We apply correlation rules and anomaly detection to generate alerts for suspicious or high‑risk activity, with defined playbooks for triage, incident escalation, and response. Logs and alerts are periodically reviewed to tune detection rules, close visibility gaps, and ensure monitoring remains aligned with evolving threats and best practice.
Incident management type
Supplier-defined controls
Incident management approach
Our incident management approach is structured, responsive, and focused on learning. Incidents arise from monitoring alerts or manual reports and are logged in a central system with clear ownership and priority. We triage based on impact and urgency, follow runbooks for investigation and containment, and escalate to specialists when required. Major incidents trigger a coordinated response with defined communications and regular updates. After resolution, we run post‑incident reviews to identify root causes and improve our controls, monitoring, and processes.
Post-quantum cryptography secure
No

Secure development

Approach to secure software development best practice
Conforms to a recognised standard, but self-assessed

Public sector networks

Connection to public sector networks
No

Pricing

Discount for educational organisations
Yes
Free trial available
No

Discount percentage by annual call-off contract value (excluding VAT)

Less than £250,000
5%
Between £250,000 and £500,000
5%
Between £500,001 and £1,000,000
5%
Between £1,000,001 and £2,500,000
5%
Between £2,500,001 and £5,000,000
5%
Over £5,000,001
5%

Non-mandatory Standards and certifications

ISO/IEC 27001 certification
No
ISO 28000:2022 certification
No
ISO 9001 certification
No
Quality management systems (QMS)
No
CSA STAR certification
No
PCI certification
No
Cyber essentials
No
Cyber Essentials Alternative
None of the criteria
Cyber essentials plus
No
Cyber Essentials Alternative
None of the criteria
Other security certifications
No

Social value

Section B - Commitment for Future: Delivery
  • Mission: Kick start economic growth. To secure the highest sustained growth in the G7 - with good jobs and productivity growth in every part of the country making everyone, not just a few, better off.

    Policy Outcome 3: Resilient, innovative and flexible supply chains: Support economic growth through enabling resilient businesses, opportunities for small businesses and voluntary, community and social enterprises

    • Measures to involve local stakeholders and/or users in design (e.g. in the design of services, systems, products or buildings)
    • Plans for positive actions with community groups.
    • Plans to respond flexibly and adapt approaches to community engagement and initiatives
  • Mission: Break down barriers to opportunity: By reforming our childcare and education systems, to make sure there is no class ceiling on the ambitions of young people in Britain

    Policy Outcome 6: Employment and training: For those who face barriers to employment

    • Understanding of the issues affecting the representation of disabled people in the workforce in the market, industry or sector relevant to the contract, and in the supplier’s own organisation and those of its key sub-contractors
    • Collection of the views and expertise of disabled people and their representative organisations on successfully supporting disabled employees or applicants

Service documents

Request an accessible format
If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at neil.barnfather@goodmaps.com. Tell them what format you need. It will help if you say what assistive technology you use.